#AE5540#AE5540

#AE5540 is a mid, vivid red. Relative luminance 0.159; OKLCH L 55.4% C 0.121 H 34.5°. Best body text is #FFFFFF at 5.03:1 contrast (WCAG AA passes).

Color values

HEX	#AE5540
RGB	rgb(174, 85, 64)
HSL	hsl(11, 46%, 47%)
HSV	hsv(11, 63%, 68%)
CMYK	cmyk(0%, 51.1%, 63.2%, 31.8%)
CIE-LAB	lab(46.80, 34.57, 29.03)
CIE-LCH	lch(46.80, 45.15, 40.02°)
OKLab	oklab(55.45% 0.1001 0.0688)
OKLCH	oklch(55.45% 0.121 34.5)
XYZ	xyz(21.6313, 15.8684, 6.7733)
Luminance	0.1587 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE5540 #4099AE

analogous

#AE4062 #AE5540 #AE8C40

triadic

#AE5540 #40AE55 #5540AE

tetradic

#AE5540 #62AE40 #4099AE #8C40AE

square

#AE5540 #62AE40 #4099AE #8C40AE

split-complementary

#AE5540 #40AE8C #4062AE

monochromatic

#55291F #813F30 #AE5540 #C67765 #D79F92

Accessibility & contrast

On white

5.03

#AE5540 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.17

#AE5540 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE5540

5.03:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE5540	#FFFFFF	#000000	##FFFFFF
##AE5540	1.00	5.03	4.17	5.03
#FFFFFF	5.03	1.00	21.00	1.00
#000000	4.17	21.00	1.00	21.00
##FFFFFF	5.03	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#6C633E

Deuteranopia (green-blind)

#82763E

Tritanopia (blue-blind)

#BE4550

Achromatopsia (no color)

#6F6F6F

Design tokens & code

CSS

--color: #ae5540;
/* rgb */ color: rgb(174, 85, 64);
/* oklch */ color: oklch(55.4% 0.121 34.5);

Tailwind

colors: {
  custom: {
    50: '#cb8775',
    500: '#ae5540',
    950: '#000000',
  },
}

SCSS

$custom: #ae5540;
$custom-light: #cb8775;
$custom-dark: #000000;

JSON

{
  "hex": "#ae5540",
  "rgb": {
    "r": 174,
    "g": 85,
    "b": 64
  },
  "hsl": {
    "h": 11.455,
    "s": 46.218,
    "l": 46.667
  },
  "oklch": {
    "l": 0.55446,
    "c": 0.12144,
    "h": 34.5
  },
  "luminance": 0.15866
}

Semantic roles & 50–950 ramp

primary

#AE5540

secondary

#88B7C2

accent

#BDD652

background

#FDF8F7

surface

#FAF0ED

border

#D3CBC8

text

#140B08

muted

#837C7B

Preview Lab

Preview with #AE5540

Body copy rendered with the generated semantic roles for this colour.

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