#AE543C#AE543C

#AE543C is a mid, vivid red. Relative luminance 0.157; OKLCH L 55.2% C 0.124 H 35.9°. Best body text is #FFFFFF at 5.08:1 contrast (WCAG AA passes).

Color values

HEX	#AE543C
RGB	rgb(174, 84, 60)
HSL	hsl(13, 49%, 46%)
HSV	hsv(13, 66%, 68%)
CMYK	cmyk(0%, 51.7%, 65.5%, 31.8%)
CIE-LAB	lab(46.54, 34.83, 31.00)
CIE-LCH	lch(46.54, 46.63, 41.67°)
OKLab	oklab(55.23% 0.1002 0.0726)
OKLCH	oklch(55.23% 0.124 35.9)
XYZ	xyz(21.4434, 15.6681, 6.1691)
Luminance	0.1567 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE543C #3C96AE

analogous

#AE3C5D #AE543C #AE8D3C

triadic

#AE543C #3CAE54 #543CAE

tetradic

#AE543C #5DAE3C #3C96AE #8D3CAE

square

#AE543C #5DAE3C #3C96AE #8D3CAE

split-complementary

#AE543C #3CAE8D #3C5DAE

monochromatic

#53281D #803E2C #AE543C #C8755F #D89D8D

Accessibility & contrast

On white

5.08

#AE543C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.13

#AE543C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE543C

5.08:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE543C	#FFFFFF	#000000	##FFFFFF
##AE543C	1.00	5.08	4.13	5.08
#FFFFFF	5.08	1.00	21.00	1.00
#000000	4.13	21.00	1.00	21.00
##FFFFFF	5.08	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#6C623A

Deuteranopia (green-blind)

#82763A

Tritanopia (blue-blind)

#BE434E

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #ae543c;
/* rgb */ color: rgb(174, 84, 60);
/* oklch */ color: oklch(55.2% 0.124 35.9);

Tailwind

colors: {
  custom: {
    50: '#cc8672',
    500: '#ae543c',
    950: '#000000',
  },
}

SCSS

$custom: #ae543c;
$custom-light: #cc8672;
$custom-dark: #000000;

JSON

{
  "hex": "#ae543c",
  "rgb": {
    "r": 174,
    "g": 84,
    "b": 60
  },
  "hsl": {
    "h": 12.632,
    "s": 48.718,
    "l": 45.882
  },
  "oklch": {
    "l": 0.55226,
    "c": 0.12374,
    "h": 35.9
  },
  "luminance": 0.15666
}

Semantic roles & 50–950 ramp

primary

#AE543C

secondary

#83B5C2

accent

#BBD850

background

#FDF8F6

surface

#FAEFEC

border

#D3CAC7

text

#140B08

muted

#837C7B

Preview Lab

Preview with #AE543C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →