#AE4728#AE4728

#AE4728 is a mid, vivid red. Relative luminance 0.137; OKLCH L 53.0% C 0.142 H 37.1°. Best body text is #FFFFFF at 5.63:1 contrast (WCAG AA passes).

Color values

HEX	#AE4728
RGB	rgb(174, 71, 40)
HSL	hsl(14, 63%, 42%)
HSV	hsv(14, 77%, 68%)
CMYK	cmyk(0%, 59.2%, 77%, 31.8%)
CIE-LAB	lab(43.74, 40.35, 38.90)
CIE-LCH	lch(43.74, 56.04, 43.95°)
OKLab	oklab(53.03% 0.1135 0.0859)
OKLCH	oklch(53.03% 0.142 37.1)
XYZ	xyz(20.0939, 13.6611, 3.5858)
Luminance	0.1366 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE4728 #288FAE

analogous

#AE284C #AE4728 #AE8A28

triadic

#AE4728 #28AE47 #4728AE

tetradic

#AE4728 #4CAE28 #288FAE #8A28AE

square

#AE4728 #4CAE28 #288FAE #8A28AE

split-complementary

#AE4728 #28AE8A #284CAE

monochromatic

#4A1E11 #7C331D #AE4728 #D36240 #DF8B72

Accessibility & contrast

On white

5.63

#AE4728 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.73

#AE4728 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE4728

5.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE4728	#FFFFFF	#000000	##FFFFFF
##AE4728	1.00	5.63	3.73	5.63
#FFFFFF	5.63	1.00	21.00	1.00
#000000	3.73	21.00	1.00	21.00
##FFFFFF	5.63	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#645924

Deuteranopia (green-blind)

#7D7025

Tritanopia (blue-blind)

#BF2F40

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #ae4728;
/* rgb */ color: rgb(174, 71, 40);
/* oklch */ color: oklch(53.0% 0.142 37.1);

Tailwind

colors: {
  custom: {
    50: '#ce7e64',
    500: '#ae4728',
    950: '#000000',
  },
}

SCSS

$custom: #ae4728;
$custom-light: #ce7e64;
$custom-dark: #000000;

JSON

{
  "hex": "#ae4728",
  "rgb": {
    "r": 174,
    "g": 71,
    "b": 40
  },
  "hsl": {
    "h": 13.881,
    "s": 62.617,
    "l": 41.961
  },
  "oklch": {
    "l": 0.53028,
    "c": 0.14233,
    "h": 37.1
  },
  "luminance": 0.13658
}

Semantic roles & 50–950 ramp

primary

#AE4728

secondary

#6CB1C6

accent

#C0E642

background

#FDF7F6

surface

#FBEEEB

border

#D4C9C6

text

#150A05

muted

#837C7A

Preview Lab

Preview with #AE4728

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →