#AE4538#AE4538

#AE4538 is a mid, vivid red. Relative luminance 0.135; OKLCH L 53.0% C 0.140 H 29.6°. Best body text is #FFFFFF at 5.66:1 contrast (WCAG AA passes).

Color values

HEX	#AE4538
RGB	rgb(174, 69, 56)
HSL	hsl(7, 51%, 45%)
HSV	hsv(7, 68%, 68%)
CMYK	cmyk(0%, 60.3%, 67.8%, 31.8%)
CIE-LAB	lab(43.57, 42.10, 29.75)
CIE-LCH	lch(43.57, 51.55, 35.24°)
OKLab	oklab(52.96% 0.122 0.0693)
OKLCH	oklch(52.96% 0.14 29.6)
XYZ	xyz(20.2995, 13.5431, 5.2858)
Luminance	0.1354 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE4538 #38A1AE

analogous

#AE3866 #AE4538 #AE8038

triadic

#AE4538 #38AE45 #4538AE

tetradic

#AE4538 #66AE38 #38A1AE #8038AE

square

#AE4538 #66AE38 #38A1AE #8038AE

split-complementary

#AE4538 #38AE80 #3866AE

monochromatic

#51201A #803329 #AE4538 #CA6659 #D99188

Accessibility & contrast

On white

5.66

#AE4538 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.71

#AE4538 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE4538

5.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE4538	#FFFFFF	#000000	##FFFFFF
##AE4538	1.00	5.66	3.71	5.66
#FFFFFF	5.66	1.00	21.00	1.00
#000000	3.71	21.00	1.00	21.00
##FFFFFF	5.66	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#615936

Deuteranopia (green-blind)

#7B6F35

Tritanopia (blue-blind)

#BF2F42

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #ae4538;
/* rgb */ color: rgb(174, 69, 56);
/* oklch */ color: oklch(53.0% 0.140 29.6);

Tailwind

colors: {
  custom: {
    50: '#cd7d6f',
    500: '#ae4538',
    950: '#000000',
  },
}

SCSS

$custom: #ae4538;
$custom-light: #cd7d6f;
$custom-dark: #000000;

JSON

{
  "hex": "#ae4538",
  "rgb": {
    "r": 174,
    "g": 69,
    "b": 56
  },
  "hsl": {
    "h": 6.61,
    "s": 51.304,
    "l": 45.098
  },
  "oklch": {
    "l": 0.5296,
    "c": 0.14032,
    "h": 29.6
  },
  "luminance": 0.1354
}

Semantic roles & 50–950 ramp

primary

#AE4538

secondary

#7FBBC3

accent

#CBDB4D

background

#FDF7F6

surface

#FAEEEC

border

#D3C9C7

text

#150A07

muted

#837C7A

Preview Lab

Preview with #AE4538

Body copy rendered with the generated semantic roles for this colour.

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