#AE4537#AE4537
#AE4537 is a mid, vivid red. Relative luminance 0.135; OKLCH L 52.9% C 0.141 H 30.1°. Best body text is #FFFFFF at 5.67:1 contrast (WCAG AA passes).
Color values
| HEX | #AE4537 |
|---|---|
| RGB | rgb(174, 69, 55) |
| HSL | hsl(7, 52%, 45%) |
| HSV | hsv(7, 68%, 68%) |
| CMYK | cmyk(0%, 60.3%, 68.4%, 31.8%) |
| CIE-LAB | lab(43.56, 42.05, 30.32) |
| CIE-LCH | lch(43.56, 51.83, 35.79°) |
| OKLab | oklab(52.94% 0.1216 0.0704) |
| OKLCH | oklch(52.94% 0.141 30.1) |
| XYZ | xyz(20.2753, 13.5335, 5.1582) |
| Luminance | 0.1353 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 4.32
Reddish
#C44240
ΔE00 5.14
Brick
#A03623
ΔE00 5.26
Brownish Red
#9E3623
ΔE00 5.51
Firebrick
#B22222
ΔE00 5.92
Brown
#A52A2A
ΔE00 6.18
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AE4537 #37A0AE
analogous
#AE3764 #AE4537 #AE8137
triadic
#AE4537 #37AE45 #4537AE
tetradic
#AE4537 #64AE37 #37A0AE #8137AE
square
#AE4537 #64AE37 #37A0AE #8137AE
split-complementary
#AE4537 #37AE81 #3764AE
monochromatic
#51201A #7F3328 #AE4537 #CA6558 #D99086
Accessibility & contrast
On white
5.67
#AE4537 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.71
#AE4537 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AE4537
5.67:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AE4537 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AE4537 | 1.00 | 5.67 | 3.71 | 5.67 |
| #FFFFFF | 5.67 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.71 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.67 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#615935
Deuteranopia (green-blind)
#7B6F34
Tritanopia (blue-blind)
#BF2E42
Achromatopsia (no color)
#676767
Design tokens & code
CSS
--color: #ae4537; /* rgb */ color: rgb(174, 69, 55); /* oklch */ color: oklch(52.9% 0.141 30.1);
Tailwind
colors: {
custom: {
50: '#cd7d6e',
500: '#ae4537',
950: '#000000',
},
}SCSS
$custom: #ae4537; $custom-light: #cd7d6e; $custom-dark: #000000;
JSON
{
"hex": "#ae4537",
"rgb": {
"r": 174,
"g": 69,
"b": 55
},
"hsl": {
"h": 7.059,
"s": 51.965,
"l": 44.902
},
"oklch": {
"l": 0.52944,
"c": 0.14053,
"h": 30.1
},
"luminance": 0.13531
}Semantic roles & 50–950 ramp
primary
#AE4537
secondary
#7EBBC3
accent
#CBDB4C
background
#FDF7F6
surface
#FAEEEC
border
#D3C9C7
text
#150A07
muted
#837C7A