#AE4434#AE4434

#AE4434 is a mid, vivid red. Relative luminance 0.134; OKLCH L 52.8% C 0.142 H 30.9°. Best body text is #FFFFFF at 5.71:1 contrast (WCAG AA passes).

Color values

HEX	#AE4434
RGB	rgb(174, 68, 52)
HSL	hsl(8, 54%, 44%)
HSV	hsv(8, 70%, 68%)
CMYK	cmyk(0%, 60.9%, 70.1%, 31.8%)
CIE-LAB	lab(43.34, 42.35, 31.80)
CIE-LCH	lch(43.34, 52.96, 36.90°)
OKLab	oklab(52.76% 0.122 0.0731)
OKLCH	oklch(52.76% 0.142 30.9)
XYZ	xyz(20.1445, 13.3836, 4.7707)
Luminance	0.1338 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE4434 #349EAE

analogous

#AE3461 #AE4434 #AE8134

triadic

#AE4434 #34AE44 #4434AE

tetradic

#AE4434 #61AE34 #349EAE #8134AE

square

#AE4434 #61AE34 #349EAE #8134AE

split-complementary

#AE4434 #34AE81 #3461AE

monochromatic

#501F18 #7F3226 #AE4434 #CC6353 #DA8E83

Accessibility & contrast

On white

5.71

#AE4434 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.68

#AE4434 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE4434

5.71:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE4434	#FFFFFF	#000000	##FFFFFF
##AE4434	1.00	5.71	3.68	5.71
#FFFFFF	5.71	1.00	21.00	1.00
#000000	3.68	21.00	1.00	21.00
##FFFFFF	5.71	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#615832

Deuteranopia (green-blind)

#7B6F31

Tritanopia (blue-blind)

#BF2C41

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #ae4434;
/* rgb */ color: rgb(174, 68, 52);
/* oklch */ color: oklch(52.8% 0.142 30.9);

Tailwind

colors: {
  custom: {
    50: '#cd7c6c',
    500: '#ae4434',
    950: '#000000',
  },
}

SCSS

$custom: #ae4434;
$custom-light: #cd7c6c;
$custom-dark: #000000;

JSON

{
  "hex": "#ae4434",
  "rgb": {
    "r": 174,
    "g": 68,
    "b": 52
  },
  "hsl": {
    "h": 7.869,
    "s": 53.982,
    "l": 44.314
  },
  "oklch": {
    "l": 0.52765,
    "c": 0.14224,
    "h": 30.9
  },
  "luminance": 0.13381
}

Semantic roles & 50–950 ramp

primary

#AE4434

secondary

#7BBAC3

accent

#CADD4A

background

#FDF7F6

surface

#FAEEEB

border

#D3C9C6

text

#150A07

muted

#837C7A

Preview Lab

Preview with #AE4434

Body copy rendered with the generated semantic roles for this colour.

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