#AE43BB#AE43BB

#AE43BB is a mid, vivid purple. Relative luminance 0.166; OKLCH L 57.5% C 0.200 H 323.2°. Best body text is #FFFFFF at 4.86:1 contrast (WCAG AA passes).

Color values

HEX	#AE43BB
RGB	rgb(174, 67, 187)
HSL	hsl(294, 47%, 50%)
HSV	hsv(294, 64%, 73%)
CMYK	cmyk(7%, 64.2%, 0%, 26.7%)
CIE-LAB	lab(47.76, 59.59, -43.04)
CIE-LCH	lch(47.76, 73.51, 324.16°)
OKLab	oklab(57.52% 0.1601 -0.1197)
OKLCH	oklch(57.52% 0.2 323.2)
XYZ	xyz(28.4315, 16.6024, 48.7111)
Luminance	0.1660 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE43BB #50BB43

analogous

#7243BB #AE43BB #BB438C

triadic

#AE43BB #BBAE43 #43BBAE

tetradic

#AE43BB #BB7243 #50BB43 #438CBB

square

#AE43BB #BB7243 #50BB43 #438CBB

split-complementary

#AE43BB #8CBB43 #43BB72

monochromatic

#5A2361 #84338E #AE43BB #C270CC #D59DDC

Accessibility & contrast

On white

4.86

#AE43BB on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.32

#AE43BB on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE43BB

4.86:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE43BB	#FFFFFF	#000000	##FFFFFF
##AE43BB	1.00	4.86	4.32	4.86
#FFFFFF	4.86	1.00	21.00	1.00
#000000	4.32	21.00	1.00	21.00
##FFFFFF	4.86	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2969BF

Deuteranopia (green-blind)

#5576B8

Tritanopia (blue-blind)

#B15679

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #ae43bb;
/* rgb */ color: rgb(174, 67, 187);
/* oklch */ color: oklch(57.5% 0.200 323.2);

Tailwind

colors: {
  custom: {
    50: '#c97fd0',
    500: '#ae43bb',
    950: '#000000',
  },
}

SCSS

$custom: #ae43bb;
$custom-light: #c97fd0;
$custom-dark: #000000;

JSON

{
  "hex": "#ae43bb",
  "rgb": {
    "r": 174,
    "g": 67,
    "b": 187
  },
  "hsl": {
    "h": 293.5,
    "s": 47.244,
    "l": 49.804
  },
  "oklch": {
    "l": 0.5752,
    "c": 0.1999,
    "h": 323.2
  },
  "luminance": 0.16601
}

Semantic roles & 50–950 ramp

primary

#AE43BB

secondary

#98C892

accent

#D7515F

background

#FCF8FC

surface

#F9EFF9

border

#D2CAD2

text

#140B14

muted

#827C82

Preview Lab

Preview with #AE43BB

Body copy rendered with the generated semantic roles for this colour.

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