#AE412D#AE412D

#AE412D is a mid, vivid red. Relative luminance 0.130; OKLCH L 52.3% C 0.147 H 32.5°. Best body text is #FFFFFF at 5.84:1 contrast (WCAG AA passes).

Color values

HEX	#AE412D
RGB	rgb(174, 65, 45)
HSL	hsl(9, 59%, 43%)
HSV	hsv(9, 74%, 68%)
CMYK	cmyk(0%, 62.6%, 74.1%, 31.8%)
CIE-LAB	lab(42.72, 43.40, 35.08)
CIE-LCH	lch(42.72, 55.81, 38.94°)
OKLab	oklab(52.27% 0.1239 0.0789)
OKLCH	oklch(52.27% 0.147 32.5)
XYZ	xyz(19.8216, 12.9715, 3.9421)
Luminance	0.1297 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE412D #2D9AAE

analogous

#AE2D5A #AE412D #AE812D

triadic

#AE412D #2DAE41 #412DAE

tetradic

#AE412D #5AAE2D #2D9AAE #812DAE

square

#AE412D #5AAE2D #2D9AAE #812DAE

split-complementary

#AE412D #2DAE81 #2D5AAE

monochromatic

#4D1D14 #7D2F20 #AE412D #D05D48 #DC8879

Accessibility & contrast

On white

5.84

#AE412D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.59

#AE412D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE412D

5.84:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE412D	#FFFFFF	#000000	##FFFFFF
##AE412D	1.00	5.84	3.59	5.84
#FFFFFF	5.84	1.00	21.00	1.00
#000000	3.59	21.00	1.00	21.00
##FFFFFF	5.84	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5F562A

Deuteranopia (green-blind)

#7A6E2A

Tritanopia (blue-blind)

#BF273D

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #ae412d;
/* rgb */ color: rgb(174, 65, 45);
/* oklch */ color: oklch(52.3% 0.147 32.5);

Tailwind

colors: {
  custom: {
    50: '#ce7a67',
    500: '#ae412d',
    950: '#000000',
  },
}

SCSS

$custom: #ae412d;
$custom-light: #ce7a67;
$custom-dark: #000000;

JSON

{
  "hex": "#ae412d",
  "rgb": {
    "r": 174,
    "g": 65,
    "b": 45
  },
  "hsl": {
    "h": 9.302,
    "s": 58.904,
    "l": 42.941
  },
  "oklch": {
    "l": 0.52273,
    "c": 0.14687,
    "h": 32.5
  },
  "luminance": 0.12969
}

Semantic roles & 50–950 ramp

primary

#AE412D

secondary

#72B8C4

accent

#CAE246

background

#FDF7F6

surface

#FBEEEB

border

#D4C9C6

text

#150906

muted

#837B7A

Preview Lab

Preview with #AE412D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →