#AE40BB#AE40BB

#AE40BB is a mid, highly saturated purple. Relative luminance 0.163; OKLCH L 57.2% C 0.204 H 323.3°. Best body text is #FFFFFF at 4.94:1 contrast (WCAG AA passes).

Color values

HEX	#AE40BB
RGB	rgb(174, 64, 187)
HSL	hsl(294, 49%, 49%)
HSV	hsv(294, 66%, 73%)
CMYK	cmyk(7%, 65.8%, 0%, 26.7%)
CIE-LAB	lab(47.31, 60.83, -43.75)
CIE-LCH	lch(47.31, 74.93, 324.28°)
OKLab	oklab(57.2% 0.1635 -0.1217)
OKLCH	oklch(57.2% 0.204 323.3)
XYZ	xyz(28.2578, 16.2549, 48.6532)
Luminance	0.1625 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE40BB #4DBB40

analogous

#7140BB #AE40BB #BB408A

triadic

#AE40BB #BBAE40 #40BBAE

tetradic

#AE40BB #BB7140 #4DBB40 #408ABB

square

#AE40BB #BB7140 #4DBB40 #408ABB

split-complementary

#AE40BB #8ABB40 #40BB71

monochromatic

#592160 #84308D #AE40BB #C26CCD #D599DC

Accessibility & contrast

On white

4.94

#AE40BB on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.25

#AE40BB on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE40BB

4.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE40BB	#FFFFFF	#000000	##FFFFFF
##AE40BB	1.00	4.94	4.25	4.94
#FFFFFF	4.94	1.00	21.00	1.00
#000000	4.25	21.00	1.00	21.00
##FFFFFF	4.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2368BF

Deuteranopia (green-blind)

#5375B8

Tritanopia (blue-blind)

#B15478

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #ae40bb;
/* rgb */ color: rgb(174, 64, 187);
/* oklch */ color: oklch(57.2% 0.204 323.3);

Tailwind

colors: {
  custom: {
    50: '#c97dd0',
    500: '#ae40bb',
    950: '#000000',
  },
}

SCSS

$custom: #ae40bb;
$custom-light: #c97dd0;
$custom-dark: #000000;

JSON

{
  "hex": "#ae40bb",
  "rgb": {
    "r": 174,
    "g": 64,
    "b": 187
  },
  "hsl": {
    "h": 293.659,
    "s": 49.004,
    "l": 49.216
  },
  "oklch": {
    "l": 0.57197,
    "c": 0.20387,
    "h": 323.3
  },
  "luminance": 0.16253
}

Semantic roles & 50–950 ramp

primary

#AE40BB

secondary

#95C88F

accent

#D94F5E

background

#FCF8FC

surface

#F9EFF9

border

#D2CAD2

text

#140A14

muted

#827C82

Preview Lab

Preview with #AE40BB

Body copy rendered with the generated semantic roles for this colour.

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