#AE40BA#AE40BA

#AE40BA is a mid, highly saturated purple. Relative luminance 0.162; OKLCH L 57.1% C 0.203 H 323.7°. Best body text is #FFFFFF at 4.95:1 contrast (WCAG AA passes).

Color values

HEX	#AE40BA
RGB	rgb(174, 64, 186)
HSL	hsl(294, 49%, 49%)
HSV	hsv(294, 66%, 73%)
CMYK	cmyk(6.5%, 65.6%, 0%, 27.1%)
CIE-LAB	lab(47.25, 60.65, -43.26)
CIE-LCH	lch(47.25, 74.50, 324.50°)
OKLab	oklab(57.14% 0.1635 -0.1203)
OKLCH	oklch(57.14% 0.203 323.7)
XYZ	xyz(28.1511, 16.2122, 48.0913)
Luminance	0.1621 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE40BA #4CBA40

analogous

#7140BA #AE40BA #BA4089

triadic

#AE40BA #BAAE40 #40BAAE

tetradic

#AE40BA #BA7140 #4CBA40 #4089BA

square

#AE40BA #BA7140 #4CBA40 #4089BA

split-complementary

#AE40BA #89BA40 #40BA71

monochromatic

#59215F #83308C #AE40BA #C36BCC #D599DC

Accessibility & contrast

On white

4.95

#AE40BA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.24

#AE40BA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE40BA

4.95:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE40BA	#FFFFFF	#000000	##FFFFFF
##AE40BA	1.00	4.95	4.24	4.95
#FFFFFF	4.95	1.00	21.00	1.00
#000000	4.24	21.00	1.00	21.00
##FFFFFF	4.95	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2468BE

Deuteranopia (green-blind)

#5475B7

Tritanopia (blue-blind)

#B15378

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #ae40ba;
/* rgb */ color: rgb(174, 64, 186);
/* oklch */ color: oklch(57.1% 0.203 323.7);

Tailwind

colors: {
  custom: {
    50: '#c97dcf',
    500: '#ae40ba',
    950: '#000000',
  },
}

SCSS

$custom: #ae40ba;
$custom-light: #c97dcf;
$custom-dark: #000000;

JSON

{
  "hex": "#ae40ba",
  "rgb": {
    "r": 174,
    "g": 64,
    "b": 186
  },
  "hsl": {
    "h": 294.098,
    "s": 48.8,
    "l": 49.02
  },
  "oklch": {
    "l": 0.57139,
    "c": 0.203,
    "h": 323.7
  },
  "luminance": 0.16211
}

Semantic roles & 50–950 ramp

primary

#AE40BA

secondary

#94C88E

accent

#D84F5D

background

#FCF8FC

surface

#F9EFF9

border

#D2CAD2

text

#140A14

muted

#827C82

Preview Lab

Preview with #AE40BA

Body copy rendered with the generated semantic roles for this colour.

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