#AE40B9#AE40B9

#AE40B9 is a mid, highly saturated purple. Relative luminance 0.162; OKLCH L 57.1% C 0.202 H 324.0°. Best body text is #FFFFFF at 4.96:1 contrast (WCAG AA passes).

Color values

HEX	#AE40B9
RGB	rgb(174, 64, 185)
HSL	hsl(295, 49%, 49%)
HSV	hsv(295, 65%, 73%)
CMYK	cmyk(5.9%, 65.4%, 0%, 27.5%)
CIE-LAB	lab(47.20, 60.47, -42.76)
CIE-LCH	lch(47.20, 74.06, 324.74°)
OKLab	oklab(57.08% 0.1635 -0.1189)
OKLCH	oklch(57.08% 0.202 324)
XYZ	xyz(28.0451, 16.1699, 47.5334)
Luminance	0.1617 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE40B9 #4BB940

analogous

#7240B9 #AE40B9 #B94088

triadic

#AE40B9 #B9AE40 #40B9AE

tetradic

#AE40B9 #B97240 #4BB940 #4088B9

square

#AE40B9 #B97240 #4BB940 #4088B9

split-complementary

#AE40B9 #88B940 #40B972

monochromatic

#58215E #83308C #AE40B9 #C36BCC #D598DB

Accessibility & contrast

On white

4.96

#AE40B9 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.23

#AE40B9 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE40B9

4.96:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE40B9	#FFFFFF	#000000	##FFFFFF
##AE40B9	1.00	4.96	4.23	4.96
#FFFFFF	4.96	1.00	21.00	1.00
#000000	4.23	21.00	1.00	21.00
##FFFFFF	4.96	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2667BD

Deuteranopia (green-blind)

#5474B6

Tritanopia (blue-blind)

#B15377

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #ae40b9;
/* rgb */ color: rgb(174, 64, 185);
/* oklch */ color: oklch(57.1% 0.202 324.0);

Tailwind

colors: {
  custom: {
    50: '#c97dce',
    500: '#ae40b9',
    950: '#000000',
  },
}

SCSS

$custom: #ae40b9;
$custom-light: #c97dce;
$custom-dark: #000000;

JSON

{
  "hex": "#ae40b9",
  "rgb": {
    "r": 174,
    "g": 64,
    "b": 185
  },
  "hsl": {
    "h": 294.545,
    "s": 48.594,
    "l": 48.824
  },
  "oklch": {
    "l": 0.57081,
    "c": 0.20214,
    "h": 324
  },
  "luminance": 0.16168
}

Semantic roles & 50–950 ramp

primary

#AE40B9

secondary

#93C78E

accent

#D8505C

background

#FCF8FC

surface

#F9EFF9

border

#D2CAD2

text

#140A14

muted

#827C82

Preview Lab

Preview with #AE40B9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →