#AE40B8#AE40B8

#AE40B8 is a mid, highly saturated purple. Relative luminance 0.161; OKLCH L 57.0% C 0.201 H 324.3°. Best body text is #FFFFFF at 4.97:1 contrast (WCAG AA passes).

Color values

HEX	#AE40B8
RGB	rgb(174, 64, 184)
HSL	hsl(295, 48%, 49%)
HSV	hsv(295, 65%, 72%)
CMYK	cmyk(5.4%, 65.2%, 0%, 27.8%)
CIE-LAB	lab(47.14, 60.29, -42.26)
CIE-LCH	lch(47.14, 73.63, 324.97°)
OKLab	oklab(57.02% 0.1635 -0.1174)
OKLCH	oklch(57.02% 0.201 324.3)
XYZ	xyz(27.9400, 16.1278, 46.9794)
Luminance	0.1613 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE40B8 #4AB840

analogous

#7240B8 #AE40B8 #B84086

triadic

#AE40B8 #B8AE40 #40B8AE

tetradic

#AE40B8 #B87240 #4AB840 #4086B8

square

#AE40B8 #B87240 #4AB840 #4086B8

split-complementary

#AE40B8 #86B840 #40B872

monochromatic

#58205D #83308B #AE40B8 #C36ACB #D597DB

Accessibility & contrast

On white

4.97

#AE40B8 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.23

#AE40B8 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE40B8

4.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE40B8	#FFFFFF	#000000	##FFFFFF
##AE40B8	1.00	4.97	4.23	4.97
#FFFFFF	4.97	1.00	21.00	1.00
#000000	4.23	21.00	1.00	21.00
##FFFFFF	4.97	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2767BC

Deuteranopia (green-blind)

#5574B5

Tritanopia (blue-blind)

#B15277

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #ae40b8;
/* rgb */ color: rgb(174, 64, 184);
/* oklch */ color: oklch(57.0% 0.201 324.3);

Tailwind

colors: {
  custom: {
    50: '#c97dce',
    500: '#ae40b8',
    950: '#000000',
  },
}

SCSS

$custom: #ae40b8;
$custom-light: #c97dce;
$custom-dark: #000000;

JSON

{
  "hex": "#ae40b8",
  "rgb": {
    "r": 174,
    "g": 64,
    "b": 184
  },
  "hsl": {
    "h": 295,
    "s": 48.387,
    "l": 48.627
  },
  "oklch": {
    "l": 0.57024,
    "c": 0.20128,
    "h": 324.3
  },
  "luminance": 0.16126
}

Semantic roles & 50–950 ramp

primary

#AE40B8

secondary

#92C78D

accent

#D8505B

background

#FCF8FC

surface

#F9EFF9

border

#D2CAD2

text

#140A13

muted

#827C82

Preview Lab

Preview with #AE40B8

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →