#AE409D#AE409D

#AE409D is a mid, vivid purple. Relative luminance 0.151; OKLCH L 55.6% C 0.179 H 334.3°. Best body text is #FFFFFF at 5.22:1 contrast (WCAG AA passes).

Color values

HEX	#AE409D
RGB	rgb(174, 64, 157)
HSL	hsl(309, 46%, 47%)
HSV	hsv(309, 63%, 68%)
CMYK	cmyk(0%, 63.2%, 9.8%, 31.8%)
CIE-LAB	lab(45.77, 55.69, -28.47)
CIE-LCH	lch(45.77, 62.54, 332.92°)
OKLab	oklab(55.59% 0.1614 -0.0776)
OKLCH	oklch(55.59% 0.179 334.3)
XYZ	xyz(25.3749, 15.1018, 33.4702)
Luminance	0.1510 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE409D #40AE51

analogous

#8840AE #AE409D #AE4066

triadic

#AE409D #9DAE40 #409DAE

tetradic

#AE409D #AE8840 #40AE51 #4066AE

square

#AE409D #AE8840 #40AE51 #4066AE

split-complementary

#AE409D #66AE40 #40AE88

monochromatic

#551F4C #813075 #AE409D #C665B7 #D792CC

Accessibility & contrast

On white

5.22

#AE409D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.02

#AE409D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE409D

5.22:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE409D	#FFFFFF	#000000	##FFFFFF
##AE409D	1.00	5.22	4.02	5.22
#FFFFFF	5.22	1.00	21.00	1.00
#000000	4.02	21.00	1.00	21.00
##FFFFFF	5.22	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3F62A0

Deuteranopia (green-blind)

#62729A

Tritanopia (blue-blind)

#B64869

Achromatopsia (no color)

#6C6C6C

Design tokens & code

CSS

--color: #ae409d;
/* rgb */ color: rgb(174, 64, 157);
/* oklch */ color: oklch(55.6% 0.179 334.3);

Tailwind

colors: {
  custom: {
    50: '#c97cba',
    500: '#ae409d',
    950: '#000000',
  },
}

SCSS

$custom: #ae409d;
$custom-light: #c97cba;
$custom-dark: #000000;

JSON

{
  "hex": "#ae409d",
  "rgb": {
    "r": 174,
    "g": 64,
    "b": 157
  },
  "hsl": {
    "h": 309.273,
    "s": 46.218,
    "l": 46.667
  },
  "oklch": {
    "l": 0.55586,
    "c": 0.17906,
    "h": 334.3
  },
  "luminance": 0.151
}

Semantic roles & 50–950 ramp

primary

#AE409D

secondary

#88C291

accent

#D66652

background

#FCF7FB

surface

#F9EEF6

border

#D2C9D0

text

#140A11

muted

#827C80

Preview Lab

Preview with #AE409D

Body copy rendered with the generated semantic roles for this colour.

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