#AE403B#AE403B

#AE403B is a mid, vivid red. Relative luminance 0.130; OKLCH L 52.3% C 0.145 H 26.0°. Best body text is #FFFFFF at 5.84:1 contrast (WCAG AA passes).

Color values

HEX	#AE403B
RGB	rgb(174, 64, 59)
HSL	hsl(3, 49%, 46%)
HSV	hsv(3, 66%, 68%)
CMYK	cmyk(0%, 63.2%, 66.1%, 31.8%)
CIE-LAB	lab(42.74, 44.61, 26.96)
CIE-LCH	lch(42.74, 52.12, 31.15°)
OKLab	oklab(52.35% 0.1305 0.0635)
OKLCH	oklch(52.35% 0.145 26)
XYZ	xyz(20.0804, 12.9840, 5.5856)
Luminance	0.1298 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE403B #3BA9AE

analogous

#AE3B6F #AE403B #AE793B

triadic

#AE403B #3BAE40 #403BAE

tetradic

#AE403B #6FAE3B #3BA9AE #793BAE

square

#AE403B #6FAE3B #3BA9AE #793BAE

split-complementary

#AE403B #3BAE79 #3B6FAE

monochromatic

#531E1C #802F2C #AE403B #C8625E #D88F8C

Accessibility & contrast

On white

5.84

#AE403B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.60

#AE403B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE403B

5.84:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE403B	#FFFFFF	#000000	##FFFFFF
##AE403B	1.00	5.84	3.60	5.84
#FFFFFF	5.84	1.00	21.00	1.00
#000000	3.60	21.00	1.00	21.00
##FFFFFF	5.84	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5D563A

Deuteranopia (green-blind)

#796E38

Tritanopia (blue-blind)

#BF2840

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #ae403b;
/* rgb */ color: rgb(174, 64, 59);
/* oklch */ color: oklch(52.3% 0.145 26.0);

Tailwind

colors: {
  custom: {
    50: '#cd7a71',
    500: '#ae403b',
    950: '#000000',
  },
}

SCSS

$custom: #ae403b;
$custom-light: #cd7a71;
$custom-dark: #000000;

JSON

{
  "hex": "#ae403b",
  "rgb": {
    "r": 174,
    "g": 64,
    "b": 59
  },
  "hsl": {
    "h": 2.609,
    "s": 49.356,
    "l": 45.686
  },
  "oklch": {
    "l": 0.52348,
    "c": 0.1451,
    "h": 26
  },
  "luminance": 0.12981
}

Semantic roles & 50–950 ramp

primary

#AE403B

secondary

#82C0C2

accent

#D3D94F

background

#FDF7F6

surface

#FAEEEC

border

#D3C9C7

text

#150907

muted

#837B7A

Preview Lab

Preview with #AE403B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →