#AE401E#AE401E
#AE401E is a mid, vivid red. Relative luminance 0.128; OKLCH L 52.0% C 0.151 H 37.0°. Best body text is #FFFFFF at 5.91:1 contrast (WCAG AA passes).
Color values
| HEX | #AE401E |
|---|---|
| RGB | rgb(174, 64, 30) |
| HSL | hsl(14, 71%, 40%) |
| HSV | hsv(14, 83%, 68%) |
| CMYK | cmyk(0%, 63.2%, 82.8%, 31.8%) |
| CIE-LAB | lab(42.40, 43.29, 42.64) |
| CIE-LCH | lch(42.40, 60.76, 44.57°) |
| OKLab | oklab(51.99% 0.1207 0.091) |
| OKLCH | oklch(51.99% 0.151 37) |
| XYZ | xyz(19.5255, 12.7620, 2.6632) |
| Luminance | 0.1276 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rusty Red
#AF2F0D
ΔE00 3.23
Rust
#B7410E
ΔE00 3.52
Rust (survey)
#A83C09
ΔE00 3.62
Russet
#A13905
ΔE00 4.75
Rust Red
#AA2704
ΔE00 4.81
Brick
#A03623
ΔE00 5.15
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AE401E #1E8CAE
analogous
#AE1E44 #AE401E #AE881E
triadic
#AE401E #1EAE40 #401EAE
tetradic
#AE401E #44AE1E #1E8CAE #881EAE
square
#AE401E #44AE1E #1E8CAE #881EAE
split-complementary
#AE401E #1EAE88 #1E44AE
monochromatic
#461A0C #7A2D15 #AE401E #DB572E #E48162
Accessibility & contrast
On white
5.91
#AE401E on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.55
#AE401E on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AE401E
5.91:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AE401E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AE401E | 1.00 | 5.91 | 3.55 | 5.91 |
| #FFFFFF | 5.91 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.55 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.91 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#605519
Deuteranopia (green-blind)
#7B6D19
Tritanopia (blue-blind)
#C02339
Achromatopsia (no color)
#646464
Design tokens & code
CSS
--color: #ae401e; /* rgb */ color: rgb(174, 64, 30); /* oklch */ color: oklch(52.0% 0.151 37.0);
Tailwind
colors: {
custom: {
50: '#ce795d',
500: '#ae401e',
950: '#000000',
},
}SCSS
$custom: #ae401e; $custom-light: #ce795d; $custom-dark: #000000;
JSON
{
"hex": "#ae401e",
"rgb": {
"r": 174,
"g": 64,
"b": 30
},
"hsl": {
"h": 14.167,
"s": 70.588,
"l": 40
},
"oklch": {
"l": 0.51987,
"c": 0.15122,
"h": 37
},
"luminance": 0.12759
}Semantic roles & 50–950 ramp
primary
#AE401E
secondary
#5FB0C9
accent
#C3ED3A
background
#FDF7F5
surface
#FBEEE9
border
#D4C9C5
text
#150904
muted
#837B79