#AE3D49#AE3D49

#AE3D49 is a mid, vivid red. Relative luminance 0.128; OKLCH L 52.2% C 0.147 H 17.6°. Best body text is #FFFFFF at 5.89:1 contrast (WCAG AA passes).

Color values

HEX	#AE3D49
RGB	rgb(174, 61, 73)
HSL	hsl(354, 48%, 46%)
HSV	hsv(354, 65%, 68%)
CMYK	cmyk(0%, 64.9%, 58%, 31.8%)
CIE-LAB	lab(42.49, 46.90, 18.12)
CIE-LCH	lch(42.49, 50.28, 21.12°)
OKLab	oklab(52.24% 0.1403 0.0446)
OKLCH	oklch(52.24% 0.147 17.6)
XYZ	xyz(20.3288, 12.8199, 7.7060)
Luminance	0.1282 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE3D49 #3DAEA2

analogous

#AE3D81 #AE3D49 #AE693D

triadic

#AE3D49 #49AE3D #3D49AE

tetradic

#AE3D49 #81AE3D #3DAEA2 #693DAE

square

#AE3D49 #81AE3D #3DAEA2 #693DAE

split-complementary

#AE3D49 #3DAE69 #3D81AE

monochromatic

#531D23 #812D36 #AE3D49 #C8616C #D78E96

Accessibility & contrast

On white

5.89

#AE3D49 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.56

#AE3D49 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE3D49

5.89:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE3D49	#FFFFFF	#000000	##FFFFFF
##AE3D49	1.00	5.89	3.56	5.89
#FFFFFF	5.89	1.00	21.00	1.00
#000000	3.56	21.00	1.00	21.00
##FFFFFF	5.89	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#595549

Deuteranopia (green-blind)

#766D46

Tritanopia (blue-blind)

#BE2742

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #ae3d49;
/* rgb */ color: rgb(174, 61, 73);
/* oklch */ color: oklch(52.2% 0.147 17.6);

Tailwind

colors: {
  custom: {
    50: '#cc797b',
    500: '#ae3d49',
    950: '#000000',
  },
}

SCSS

$custom: #ae3d49;
$custom-light: #cc797b;
$custom-dark: #000000;

JSON

{
  "hex": "#ae3d49",
  "rgb": {
    "r": 174,
    "g": 61,
    "b": 73
  },
  "hsl": {
    "h": 353.628,
    "s": 48.085,
    "l": 46.078
  },
  "oklch": {
    "l": 0.52243,
    "c": 0.1472,
    "h": 17.6
  },
  "luminance": 0.12817
}

Semantic roles & 50–950 ramp

primary

#AE3D49

secondary

#85C2BC

accent

#D8C950

background

#FDF7F7

surface

#FAEEED

border

#D3C9C8

text

#140909

muted

#837B7B

Preview Lab

Preview with #AE3D49

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →