#AE394D#AE394D

#AE394D is a mid, vivid red. Relative luminance 0.125; OKLCH L 51.9% C 0.152 H 14.2°. Best body text is #FFFFFF at 6.01:1 contrast (WCAG AA passes).

Color values

HEX	#AE394D
RGB	rgb(174, 57, 77)
HSL	hsl(350, 51%, 45%)
HSV	hsv(350, 67%, 68%)
CMYK	cmyk(0%, 67.2%, 55.7%, 31.8%)
CIE-LAB	lab(41.94, 48.92, 14.90)
CIE-LCH	lch(41.94, 51.14, 16.94°)
OKLab	oklab(51.86% 0.1473 0.0372)
OKLCH	oklch(51.86% 0.152 14.2)
XYZ	xyz(20.2601, 12.4635, 8.3586)
Luminance	0.1246 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE394D #39AE9A

analogous

#AE3987 #AE394D #AE6039

triadic

#AE394D #4DAE39 #394DAE

tetradic

#AE394D #87AE39 #39AE9A #6039AE

square

#AE394D #87AE39 #39AE9A #6039AE

split-complementary

#AE394D #39AE60 #3987AE

monochromatic

#521B24 #802A39 #AE394D #C95B6E #D88997

Accessibility & contrast

On white

6.01

#AE394D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.49

#AE394D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE394D

6.01:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE394D	#FFFFFF	#000000	##FFFFFF
##AE394D	1.00	6.01	3.49	6.01
#FFFFFF	6.01	1.00	21.00	1.00
#000000	3.49	21.00	1.00	21.00
##FFFFFF	6.01	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#56544D

Deuteranopia (green-blind)

#746C4A

Tritanopia (blue-blind)

#BE2241

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #ae394d;
/* rgb */ color: rgb(174, 57, 77);
/* oklch */ color: oklch(51.9% 0.152 14.2);

Tailwind

colors: {
  custom: {
    50: '#cc777e',
    500: '#ae394d',
    950: '#000000',
  },
}

SCSS

$custom: #ae394d;
$custom-light: #cc777e;
$custom-dark: #000000;

JSON

{
  "hex": "#ae394d",
  "rgb": {
    "r": 174,
    "g": 57,
    "b": 77
  },
  "hsl": {
    "h": 349.744,
    "s": 50.649,
    "l": 45.294
  },
  "oklch": {
    "l": 0.51861,
    "c": 0.15195,
    "h": 14.2
  },
  "luminance": 0.12461
}

Semantic roles & 50–950 ramp

primary

#AE394D

secondary

#80C3B7

accent

#DAC24E

background

#FDF7F7

surface

#FAEDEE

border

#D3C8C9

text

#14090A

muted

#837B7C

Preview Lab

Preview with #AE394D

Body copy rendered with the generated semantic roles for this colour.

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