#AE391B#AE391B

#AE391B is a mid, vivid red. Relative luminance 0.120; OKLCH L 51.1% C 0.158 H 35.0°. Best body text is #FFFFFF at 6.18:1 contrast (WCAG AA passes).

Color values

HEX	#AE391B
RGB	rgb(174, 57, 27)
HSL	hsl(12, 73%, 39%)
HSV	hsv(12, 84%, 68%)
CMYK	cmyk(0%, 67.2%, 84.5%, 31.8%)
CIE-LAB	lab(41.23, 46.29, 43.00)
CIE-LCH	lch(41.23, 63.18, 42.89°)
OKLab	oklab(51.1% 0.1295 0.0908)
OKLCH	oklch(51.1% 0.158 35)
XYZ	xyz(19.1187, 12.0069, 2.3476)
Luminance	0.1200 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE391B #1B90AE

analogous

#AE1B47 #AE391B #AE831B

triadic

#AE391B #1BAE39 #391BAE

tetradic

#AE391B #47AE1B #1B90AE #831BAE

square

#AE391B #47AE1B #1B90AE #831BAE

split-complementary

#AE391B #1BAE83 #1B47AE

monochromatic

#44160B #792813 #AE391B #DE4D28 #E6795D

Accessibility & contrast

On white

6.18

#AE391B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.40

#AE391B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE391B

6.18:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE391B	#FFFFFF	#000000	##FFFFFF
##AE391B	1.00	6.18	3.40	6.18
#FFFFFF	6.18	1.00	21.00	1.00
#000000	3.40	21.00	1.00	21.00
##FFFFFF	6.18	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5B5116

Deuteranopia (green-blind)

#786B15

Tritanopia (blue-blind)

#C01333

Achromatopsia (no color)

#616161

Design tokens & code

CSS

--color: #ae391b;
/* rgb */ color: rgb(174, 57, 27);
/* oklch */ color: oklch(51.1% 0.158 35.0);

Tailwind

colors: {
  custom: {
    50: '#cf765b',
    500: '#ae391b',
    950: '#000000',
  },
}

SCSS

$custom: #ae391b;
$custom-light: #cf765b;
$custom-dark: #000000;

JSON

{
  "hex": "#ae391b",
  "rgb": {
    "r": 174,
    "g": 57,
    "b": 27
  },
  "hsl": {
    "h": 12.245,
    "s": 73.134,
    "l": 39.412
  },
  "oklch": {
    "l": 0.51095,
    "c": 0.15813,
    "h": 35
  },
  "luminance": 0.12004
}

Semantic roles & 50–950 ramp

primary

#AE391B

secondary

#5BB3CA

accent

#CAF038

background

#FEF7F5

surface

#FCEDE9

border

#D5C8C5

text

#160904

muted

#847B79

Preview Lab

Preview with #AE391B

Body copy rendered with the generated semantic roles for this colour.

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