#AE381D#AE381D

#AE381D is a mid, vivid red. Relative luminance 0.119; OKLCH L 51.0% C 0.159 H 34.1°. Best body text is #FFFFFF at 6.21:1 contrast (WCAG AA passes).

Color values

HEX	#AE381D
RGB	rgb(174, 56, 29)
HSL	hsl(11, 71%, 40%)
HSV	hsv(11, 83%, 68%)
CMYK	cmyk(0%, 67.8%, 83.3%, 31.8%)
CIE-LAB	lab(41.09, 46.77, 41.91)
CIE-LCH	lch(41.09, 62.80, 41.86°)
OKLab	oklab(50.99% 0.1313 0.0891)
OKLCH	oklch(50.99% 0.159 34.1)
XYZ	xyz(19.0937, 11.9186, 2.4573)
Luminance	0.1192 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE381D #1D93AE

analogous

#AE1D4B #AE381D #AE801D

triadic

#AE381D #1DAE38 #381DAE

tetradic

#AE381D #4BAE1D #1D93AE #801DAE

square

#AE381D #4BAE1D #1D93AE #801DAE

split-complementary

#AE381D #1DAE80 #1D4BAE

monochromatic

#45160C #7A2714 #AE381D #DC4D2C #E57961

Accessibility & contrast

On white

6.21

#AE381D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.38

#AE381D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE381D

6.21:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE381D	#FFFFFF	#000000	##FFFFFF
##AE381D	1.00	6.21	3.38	6.21
#FFFFFF	6.21	1.00	21.00	1.00
#000000	3.38	21.00	1.00	21.00
##FFFFFF	6.21	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5B5018

Deuteranopia (green-blind)

#786B17

Tritanopia (blue-blind)

#C01133

Achromatopsia (no color)

#616161

Design tokens & code

CSS

--color: #ae381d;
/* rgb */ color: rgb(174, 56, 29);
/* oklch */ color: oklch(51.0% 0.159 34.1);

Tailwind

colors: {
  custom: {
    50: '#cf755c',
    500: '#ae381d',
    950: '#000000',
  },
}

SCSS

$custom: #ae381d;
$custom-light: #cf755c;
$custom-dark: #000000;

JSON

{
  "hex": "#ae381d",
  "rgb": {
    "r": 174,
    "g": 56,
    "b": 29
  },
  "hsl": {
    "h": 11.172,
    "s": 71.429,
    "l": 39.804
  },
  "oklch": {
    "l": 0.50994,
    "c": 0.15865,
    "h": 34.1
  },
  "luminance": 0.11916
}

Semantic roles & 50–950 ramp

primary

#AE381D

secondary

#5EB5C9

accent

#CDEE3A

background

#FDF7F5

surface

#FBEDE9

border

#D4C8C5

text

#160904

muted

#847B79

Preview Lab

Preview with #AE381D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →