#AE379D#AE379D

#AE379D is a mid, vivid purple. Relative luminance 0.142; OKLCH L 54.6% C 0.191 H 334.1°. Best body text is #FFFFFF at 5.48:1 contrast (WCAG AA passes).

Color values

HEX	#AE379D
RGB	rgb(174, 55, 157)
HSL	hsl(309, 52%, 45%)
HSV	hsv(309, 68%, 68%)
CMYK	cmyk(0%, 68.4%, 9.8%, 31.8%)
CIE-LAB	lab(44.47, 59.31, -30.51)
CIE-LCH	lch(44.47, 66.69, 332.78°)
OKLab	oklab(54.64% 0.172 -0.0834)
OKLCH	oklch(54.64% 0.191 334.1)
XYZ	xyz(24.9077, 14.1674, 33.3145)
Luminance	0.1416 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE379D #37AE48

analogous

#8337AE #AE379D #AE3762

triadic

#AE379D #9DAE37 #379DAE

tetradic

#AE379D #AE8337 #37AE48 #3762AE

square

#AE379D #AE8337 #37AE48 #3762AE

split-complementary

#AE379D #62AE37 #37AE83

monochromatic

#511A49 #7F2873 #AE379D #CA58BA #D986CD

Accessibility & contrast

On white

5.48

#AE379D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.83

#AE379D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE379D

5.48:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE379D	#FFFFFF	#000000	##FFFFFF
##AE379D	1.00	5.48	3.83	5.48
#FFFFFF	5.48	1.00	21.00	1.00
#000000	3.83	21.00	1.00	21.00
##FFFFFF	5.48	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#355EA0

Deuteranopia (green-blind)

#5E6F9A

Tritanopia (blue-blind)

#B64165

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #ae379d;
/* rgb */ color: rgb(174, 55, 157);
/* oklch */ color: oklch(54.6% 0.191 334.1);

Tailwind

colors: {
  custom: {
    50: '#ca78ba',
    500: '#ae379d',
    950: '#000000',
  },
}

SCSS

$custom: #ae379d;
$custom-light: #ca78ba;
$custom-dark: #000000;

JSON

{
  "hex": "#ae379d",
  "rgb": {
    "r": 174,
    "g": 55,
    "b": 157
  },
  "hsl": {
    "h": 308.571,
    "s": 51.965,
    "l": 44.902
  },
  "oklch": {
    "l": 0.5464,
    "c": 0.19113,
    "h": 334.1
  },
  "luminance": 0.14165
}

Semantic roles & 50–950 ramp

primary

#AE379D

secondary

#7EC388

accent

#DB614C

background

#FCF7FB

surface

#F9EEF6

border

#D2C9D0

text

#140A11

muted

#827C80

Preview Lab

Preview with #AE379D

Body copy rendered with the generated semantic roles for this colour.

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