#AE3740#AE3740

#AE3740 is a mid, vivid red. Relative luminance 0.121; OKLCH L 51.4% C 0.154 H 20.2°. Best body text is #FFFFFF at 6.14:1 contrast (WCAG AA passes).

Color values

HEX	#AE3740
RGB	rgb(174, 55, 64)
HSL	hsl(355, 52%, 45%)
HSV	hsv(355, 68%, 68%)
CMYK	cmyk(0%, 68.4%, 63.2%, 31.8%)
CIE-LAB	lab(41.38, 48.81, 22.21)
CIE-LCH	lch(41.38, 53.63, 24.47°)
OKLab	oklab(51.36% 0.1447 0.0534)
OKLCH	oklch(51.36% 0.154 20.2)
XYZ	xyz(19.7491, 12.1040, 6.1459)
Luminance	0.1210 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE3740 #37AEA5

analogous

#AE377C #AE3740 #AE6937

triadic

#AE3740 #40AE37 #3740AE

tetradic

#AE3740 #7CAE37 #37AEA5 #6937AE

square

#AE3740 #7CAE37 #37AEA5 #6937AE

split-complementary

#AE3740 #37AE69 #377CAE

monochromatic

#511A1E #7F282F #AE3740 #CA5861 #D9868D

Accessibility & contrast

On white

6.14

#AE3740 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.42

#AE3740 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE3740

6.14:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE3740	#FFFFFF	#000000	##FFFFFF
##AE3740	1.00	6.14	3.42	6.14
#FFFFFF	6.14	1.00	21.00	1.00
#000000	3.42	21.00	1.00	21.00
##FFFFFF	6.14	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#56523F

Deuteranopia (green-blind)

#756B3D

Tritanopia (blue-blind)

#BF193B

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #ae3740;
/* rgb */ color: rgb(174, 55, 64);
/* oklch */ color: oklch(51.4% 0.154 20.2);

Tailwind

colors: {
  custom: {
    50: '#cd7574',
    500: '#ae3740',
    950: '#000000',
  },
}

SCSS

$custom: #ae3740;
$custom-light: #cd7574;
$custom-dark: #000000;

JSON

{
  "hex": "#ae3740",
  "rgb": {
    "r": 174,
    "g": 55,
    "b": 64
  },
  "hsl": {
    "h": 355.462,
    "s": 51.965,
    "l": 44.902
  },
  "oklch": {
    "l": 0.51357,
    "c": 0.15427,
    "h": 20.2
  },
  "luminance": 0.12101
}

Semantic roles & 50–950 ramp

primary

#AE3740

secondary

#7EC3BE

accent

#DBD14C

background

#FDF7F7

surface

#FAEDED

border

#D3C8C8

text

#150908

muted

#837B7B

Preview Lab

Preview with #AE3740

Body copy rendered with the generated semantic roles for this colour.

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