#AE371D#AE371D
#AE371D is a mid, vivid red. Relative luminance 0.118; OKLCH L 50.9% C 0.160 H 33.8°. Best body text is #FFFFFF at 6.24:1 contrast (WCAG AA passes).
Color values
| HEX | #AE371D |
|---|---|
| RGB | rgb(174, 55, 29) |
| HSL | hsl(11, 71%, 40%) |
| HSV | hsv(11, 83%, 68%) |
| CMYK | cmyk(0%, 68.4%, 83.3%, 31.8%) |
| CIE-LAB | lab(40.93, 47.19, 41.76) |
| CIE-LCH | lch(40.93, 63.02, 41.51°) |
| OKLab | oklab(50.88% 0.1326 0.0887) |
| OKLCH | oklch(50.88% 0.16 33.8) |
| XYZ | xyz(19.0457, 11.8226, 2.4413) |
| Luminance | 0.1182 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rusty Red
#AF2F0D
ΔE00 2.34
Brick
#A03623
ΔE00 3.42
Rust Red
#AA2704
ΔE00 3.69
Brownish Red
#9E3623
ΔE00 3.77
Rust (survey)
#A83C09
ΔE00 5.15
Burnt Red
#9F2305
ΔE00 5.18
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AE371D #1D94AE
analogous
#AE1D4B #AE371D #AE801D
triadic
#AE371D #1DAE37 #371DAE
tetradic
#AE371D #4BAE1D #1D94AE #801DAE
square
#AE371D #4BAE1D #1D94AE #801DAE
split-complementary
#AE371D #1DAE80 #1D4BAE
monochromatic
#45160C #7A2614 #AE371D #DC4C2C #E57861
Accessibility & contrast
On white
6.24
#AE371D on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.36
#AE371D on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AE371D
6.24:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AE371D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AE371D | 1.00 | 6.24 | 3.36 | 6.24 |
| #FFFFFF | 6.24 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.36 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.24 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5A5019
Deuteranopia (green-blind)
#776A17
Tritanopia (blue-blind)
#C00D32
Achromatopsia (no color)
#606060
Design tokens & code
CSS
--color: #ae371d; /* rgb */ color: rgb(174, 55, 29); /* oklch */ color: oklch(50.9% 0.160 33.8);
Tailwind
colors: {
custom: {
50: '#cf755c',
500: '#ae371d',
950: '#000000',
},
}SCSS
$custom: #ae371d; $custom-light: #cf755c; $custom-dark: #000000;
JSON
{
"hex": "#ae371d",
"rgb": {
"r": 174,
"g": 55,
"b": 29
},
"hsl": {
"h": 10.759,
"s": 71.429,
"l": 39.804
},
"oklch": {
"l": 0.50878,
"c": 0.15955,
"h": 33.8
},
"luminance": 0.1182
}Semantic roles & 50–950 ramp
primary
#AE371D
secondary
#5EB6C9
accent
#CEEE3A
background
#FEF7F5
surface
#FCEDE9
border
#D5C8C5
text
#160904
muted
#847B79