#AE354D#AE354D
#AE354D is a mid, vivid red. Relative luminance 0.121; OKLCH L 51.4% C 0.157 H 13.0°. Best body text is #FFFFFF at 6.15:1 contrast (WCAG AA passes).
Color values
| HEX | #AE354D |
|---|---|
| RGB | rgb(174, 53, 77) |
| HSL | hsl(348, 53%, 45%) |
| HSV | hsv(348, 70%, 68%) |
| CMYK | cmyk(0%, 69.5%, 55.7%, 31.8%) |
| CIE-LAB | lab(41.35, 50.55, 14.09) |
| CIE-LCH | lch(41.35, 52.48, 15.58°) |
| OKLab | oklab(51.42% 0.1525 0.0353) |
| OKLCH | oklch(51.42% 0.157 13) |
| XYZ | xyz(20.0701, 12.0834, 8.2952) |
| Luminance | 0.1208 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Light Burgundy
#A8415B
ΔE00 4.08
Light Maroon
#A24857
ΔE00 4.37
Dark Rose
#B5485D
ΔE00 4.73
Rouge
#AB1239
ΔE00 5.22
Rose Red
#BE013C
ΔE00 5.29
Ruby
#CA0147
ΔE00 5.36
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AE354D #35AE96
analogous
#AE358A #AE354D #AE5A35
triadic
#AE354D #4DAE35 #354DAE
tetradic
#AE354D #8AAE35 #35AE96 #5A35AE
square
#AE354D #8AAE35 #35AE96 #5A35AE
split-complementary
#AE354D #35AE5A #358AAE
monochromatic
#501823 #7F2738 #AE354D #CB556C #DA8495
Accessibility & contrast
On white
6.15
#AE354D on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.42
#AE354D on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AE354D
6.15:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AE354D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AE354D | 1.00 | 6.15 | 3.42 | 6.15 |
| #FFFFFF | 6.15 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.42 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.15 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#53524D
Deuteranopia (green-blind)
#726B4A
Tritanopia (blue-blind)
#BE1B3F
Achromatopsia (no color)
#616161
Design tokens & code
CSS
--color: #ae354d; /* rgb */ color: rgb(174, 53, 77); /* oklch */ color: oklch(51.4% 0.157 13.0);
Tailwind
colors: {
custom: {
50: '#cc747e',
500: '#ae354d',
950: '#000000',
},
}SCSS
$custom: #ae354d; $custom-light: #cc747e; $custom-dark: #000000;
JSON
{
"hex": "#ae354d",
"rgb": {
"r": 174,
"g": 53,
"b": 77
},
"hsl": {
"h": 348.099,
"s": 53.304,
"l": 44.51
},
"oklch": {
"l": 0.51418,
"c": 0.15655,
"h": 13
},
"luminance": 0.12081
}Semantic roles & 50–950 ramp
primary
#AE354D
secondary
#7CC3B5
accent
#DDC04B
background
#FDF7F7
surface
#FAEDEE
border
#D3C8C9
text
#15090A
muted
#837B7C