#AE3544#AE3544

#AE3544 is a mid, vivid red. Relative luminance 0.120; OKLCH L 51.2% C 0.156 H 17.7°. Best body text is #FFFFFF at 6.19:1 contrast (WCAG AA passes).

Color values

HEX	#AE3544
RGB	rgb(174, 53, 68)
HSL	hsl(353, 53%, 45%)
HSV	hsv(353, 70%, 68%)
CMYK	cmyk(0%, 69.5%, 60.9%, 31.8%)
CIE-LAB	lab(41.16, 49.89, 19.45)
CIE-LCH	lch(41.16, 53.55, 21.30°)
OKLab	oklab(51.22% 0.1489 0.0474)
OKLCH	oklch(51.22% 0.156 17.7)
XYZ	xyz(19.7740, 11.9650, 6.7360)
Luminance	0.1196 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE3544 #35AE9F

analogous

#AE3581 #AE3544 #AE6335

triadic

#AE3544 #44AE35 #3544AE

tetradic

#AE3544 #81AE35 #35AE9F #6335AE

square

#AE3544 #81AE35 #35AE9F #6335AE

split-complementary

#AE3544 #35AE63 #3581AE

monochromatic

#50181F #7F2732 #AE3544 #CB5564 #DA848F

Accessibility & contrast

On white

6.19

#AE3544 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.39

#AE3544 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE3544

6.19:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE3544	#FFFFFF	#000000	##FFFFFF
##AE3544	1.00	6.19	3.39	6.19
#FFFFFF	6.19	1.00	21.00	1.00
#000000	3.39	21.00	1.00	21.00
##FFFFFF	6.19	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#555144

Deuteranopia (green-blind)

#736A41

Tritanopia (blue-blind)

#BF173B

Achromatopsia (no color)

#616161

Design tokens & code

CSS

--color: #ae3544;
/* rgb */ color: rgb(174, 53, 68);
/* oklch */ color: oklch(51.2% 0.156 17.7);

Tailwind

colors: {
  custom: {
    50: '#cd7477',
    500: '#ae3544',
    950: '#000000',
  },
}

SCSS

$custom: #ae3544;
$custom-light: #cd7477;
$custom-dark: #000000;

JSON

{
  "hex": "#ae3544",
  "rgb": {
    "r": 174,
    "g": 53,
    "b": 68
  },
  "hsl": {
    "h": 352.562,
    "s": 53.304,
    "l": 44.51
  },
  "oklch": {
    "l": 0.51217,
    "c": 0.15628,
    "h": 17.7
  },
  "luminance": 0.11962
}

Semantic roles & 50–950 ramp

primary

#AE3544

secondary

#7CC3BA

accent

#DDCB4B

background

#FDF7F7

surface

#FAEDED

border

#D3C8C8

text

#150908

muted

#837B7B

Preview Lab

Preview with #AE3544

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →