#AE3543#AE3543
#AE3543 is a mid, vivid red. Relative luminance 0.119; OKLCH L 51.2% C 0.156 H 18.2°. Best body text is #FFFFFF at 6.19:1 contrast (WCAG AA passes).
Color values
| HEX | #AE3543 |
|---|---|
| RGB | rgb(174, 53, 67) |
| HSL | hsl(353, 53%, 45%) |
| HSV | hsv(353, 70%, 68%) |
| CMYK | cmyk(0%, 69.5%, 61.5%, 31.8%) |
| CIE-LAB | lab(41.14, 49.82, 20.05) |
| CIE-LCH | lch(41.14, 53.70, 21.92°) |
| OKLab | oklab(51.2% 0.1485 0.0487) |
| OKLCH | oklch(51.2% 0.156 18.2) |
| XYZ | xyz(19.7437, 11.9529, 6.5766) |
| Luminance | 0.1195 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rose Red
#BE013C
ΔE00 4.50
Cardinal
#C41E3A
ΔE00 4.55
Rouge
#AB1239
ΔE00 4.70
Dusty Red
#B9484E
ΔE00 5.02
Dull Red
#BB3F3F
ΔE00 5.42
Lipstick Red
#C0022F
ΔE00 5.64
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AE3543 #35AEA0
analogous
#AE3580 #AE3543 #AE6435
triadic
#AE3543 #43AE35 #3543AE
tetradic
#AE3543 #80AE35 #35AEA0 #6435AE
square
#AE3543 #80AE35 #35AEA0 #6435AE
split-complementary
#AE3543 #35AE64 #3580AE
monochromatic
#50181F #7F2731 #AE3543 #CB5563 #DA848E
Accessibility & contrast
On white
6.19
#AE3543 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.39
#AE3543 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AE3543
6.19:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AE3543 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AE3543 | 1.00 | 6.19 | 3.39 | 6.19 |
| #FFFFFF | 6.19 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.39 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.19 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#555143
Deuteranopia (green-blind)
#746A40
Tritanopia (blue-blind)
#BF163B
Achromatopsia (no color)
#616161
Design tokens & code
CSS
--color: #ae3543; /* rgb */ color: rgb(174, 53, 67); /* oklch */ color: oklch(51.2% 0.156 18.2);
Tailwind
colors: {
custom: {
50: '#cd7477',
500: '#ae3543',
950: '#000000',
},
}SCSS
$custom: #ae3543; $custom-light: #cd7477; $custom-dark: #000000;
JSON
{
"hex": "#ae3543",
"rgb": {
"r": 174,
"g": 53,
"b": 67
},
"hsl": {
"h": 353.058,
"s": 53.304,
"l": 44.51
},
"oklch": {
"l": 0.51197,
"c": 0.15629,
"h": 18.2
},
"luminance": 0.1195
}Semantic roles & 50–950 ramp
primary
#AE3543
secondary
#7CC3BB
accent
#DDCC4B
background
#FDF7F7
surface
#FAEDED
border
#D3C8C8
text
#150908
muted
#837B7B