#AE3543#AE3543

#AE3543 is a mid, vivid red. Relative luminance 0.119; OKLCH L 51.2% C 0.156 H 18.2°. Best body text is #FFFFFF at 6.19:1 contrast (WCAG AA passes).

Color values

HEX#AE3543
RGBrgb(174, 53, 67)
HSLhsl(353, 53%, 45%)
HSVhsv(353, 70%, 68%)
CMYKcmyk(0%, 69.5%, 61.5%, 31.8%)
CIE-LABlab(41.14, 49.82, 20.05)
CIE-LCHlch(41.14, 53.70, 21.92°)
OKLaboklab(51.2% 0.1485 0.0487)
OKLCHoklch(51.2% 0.156 18.2)
XYZxyz(19.7437, 11.9529, 6.5766)
Luminance0.1195 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AE3543 #35AEA0
analogous
#AE3580 #AE3543 #AE6435
triadic
#AE3543 #43AE35 #3543AE
tetradic
#AE3543 #80AE35 #35AEA0 #6435AE
square
#AE3543 #80AE35 #35AEA0 #6435AE
split-complementary
#AE3543 #35AE64 #3580AE
monochromatic
#50181F #7F2731 #AE3543 #CB5563 #DA848E

Accessibility & contrast

On white

6.19
#AE3543 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.39
#AE3543 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE3543
6.19:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AE3543#FFFFFF#000000##FFFFFF
##AE35431.006.193.396.19
#FFFFFF6.191.0021.001.00
#0000003.3921.001.0021.00
##FFFFFF6.191.0021.001.00

Color blindness preview

Protanopia (red-blind)
#555143
Deuteranopia (green-blind)
#746A40
Tritanopia (blue-blind)
#BF163B
Achromatopsia (no color)
#616161

Design tokens & code

CSS
--color: #ae3543;
/* rgb */ color: rgb(174, 53, 67);
/* oklch */ color: oklch(51.2% 0.156 18.2);
Tailwind
colors: {
  custom: {
    50: '#cd7477',
    500: '#ae3543',
    950: '#000000',
  },
}
SCSS
$custom: #ae3543;
$custom-light: #cd7477;
$custom-dark: #000000;
JSON
{
  "hex": "#ae3543",
  "rgb": {
    "r": 174,
    "g": 53,
    "b": 67
  },
  "hsl": {
    "h": 353.058,
    "s": 53.304,
    "l": 44.51
  },
  "oklch": {
    "l": 0.51197,
    "c": 0.15629,
    "h": 18.2
  },
  "luminance": 0.1195
}

Semantic roles & 50–950 ramp

primary
#AE3543
secondary
#7CC3BB
accent
#DDCC4B
background
#FDF7F7
surface
#FAEDED
border
#D3C8C8
text
#150908
muted
#837B7B

Preview Lab

Preview with #AE3543

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AE3543 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva