#AE3540#AE3540

#AE3540 is a mid, vivid red. Relative luminance 0.119; OKLCH L 51.1% C 0.156 H 19.6°. Best body text is #FFFFFF at 6.21:1 contrast (WCAG AA passes).

Color values

HEX	#AE3540
RGB	rgb(174, 53, 64)
HSL	hsl(355, 53%, 45%)
HSV	hsv(355, 70%, 68%)
CMYK	cmyk(0%, 69.5%, 63.2%, 31.8%)
CIE-LAB	lab(41.09, 49.62, 21.83)
CIE-LCH	lch(41.09, 54.21, 23.75°)
OKLab	oklab(51.14% 0.1473 0.0525)
OKLCH	oklch(51.14% 0.156 19.6)
XYZ	xyz(19.6561, 11.9178, 6.1148)
Luminance	0.1192 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE3540 #35AEA3

analogous

#AE357D #AE3540 #AE6635

triadic

#AE3540 #40AE35 #3540AE

tetradic

#AE3540 #7DAE35 #35AEA3 #6635AE

square

#AE3540 #7DAE35 #35AEA3 #6635AE

split-complementary

#AE3540 #35AE66 #357DAE

monochromatic

#50181D #7F272F #AE3540 #CB5560 #DA848C

Accessibility & contrast

On white

6.21

#AE3540 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.38

#AE3540 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE3540

6.21:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE3540	#FFFFFF	#000000	##FFFFFF
##AE3540	1.00	6.21	3.38	6.21
#FFFFFF	6.21	1.00	21.00	1.00
#000000	3.38	21.00	1.00	21.00
##FFFFFF	6.21	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#555140

Deuteranopia (green-blind)

#746A3D

Tritanopia (blue-blind)

#BF153A

Achromatopsia (no color)

#616161

Design tokens & code

CSS

--color: #ae3540;
/* rgb */ color: rgb(174, 53, 64);
/* oklch */ color: oklch(51.1% 0.156 19.6);

Tailwind

colors: {
  custom: {
    50: '#cd7474',
    500: '#ae3540',
    950: '#000000',
  },
}

SCSS

$custom: #ae3540;
$custom-light: #cd7474;
$custom-dark: #000000;

JSON

{
  "hex": "#ae3540",
  "rgb": {
    "r": 174,
    "g": 53,
    "b": 64
  },
  "hsl": {
    "h": 354.545,
    "s": 53.304,
    "l": 44.51
  },
  "oklch": {
    "l": 0.51137,
    "c": 0.15639,
    "h": 19.6
  },
  "luminance": 0.11915
}

Semantic roles & 50–950 ramp

primary

#AE3540

secondary

#7CC3BD

accent

#DDCF4B

background

#FDF7F7

surface

#FAEDED

border

#D3C8C8

text

#150908

muted

#837B7B

Preview Lab

Preview with #AE3540

Body copy rendered with the generated semantic roles for this colour.

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