#AE3443#AE3443

#AE3443 is a mid, vivid red. Relative luminance 0.119; OKLCH L 51.1% C 0.157 H 17.9°. Best body text is #FFFFFF at 6.23:1 contrast (WCAG AA passes).

Color values

HEX	#AE3443
RGB	rgb(174, 52, 67)
HSL	hsl(353, 54%, 44%)
HSV	hsv(353, 70%, 68%)
CMYK	cmyk(0%, 70.1%, 61.5%, 31.8%)
CIE-LAB	lab(41.00, 50.22, 19.86)
CIE-LCH	lch(41.00, 54.00, 21.58°)
OKLab	oklab(51.09% 0.1498 0.0483)
OKLCH	oklch(51.09% 0.157 17.9)
XYZ	xyz(19.6986, 11.8627, 6.5616)
Luminance	0.1186 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE3443 #34AE9F

analogous

#AE3480 #AE3443 #AE6234

triadic

#AE3443 #43AE34 #3443AE

tetradic

#AE3443 #80AE34 #34AE9F #6234AE

square

#AE3443 #80AE34 #34AE9F #6234AE

split-complementary

#AE3443 #34AE62 #3480AE

monochromatic

#50181F #7F2631 #AE3443 #CC5362 #DA838D

Accessibility & contrast

On white

6.23

#AE3443 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.37

#AE3443 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE3443

6.23:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE3443	#FFFFFF	#000000	##FFFFFF
##AE3443	1.00	6.23	3.37	6.23
#FFFFFF	6.23	1.00	21.00	1.00
#000000	3.37	21.00	1.00	21.00
##FFFFFF	6.23	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#545043

Deuteranopia (green-blind)

#736A40

Tritanopia (blue-blind)

#BF143A

Achromatopsia (no color)

#616161

Design tokens & code

CSS

--color: #ae3443;
/* rgb */ color: rgb(174, 52, 67);
/* oklch */ color: oklch(51.1% 0.157 17.9);

Tailwind

colors: {
  custom: {
    50: '#cd7477',
    500: '#ae3443',
    950: '#000000',
  },
}

SCSS

$custom: #ae3443;
$custom-light: #cd7477;
$custom-dark: #000000;

JSON

{
  "hex": "#ae3443",
  "rgb": {
    "r": 174,
    "g": 52,
    "b": 67
  },
  "hsl": {
    "h": 352.623,
    "s": 53.982,
    "l": 44.314
  },
  "oklch": {
    "l": 0.51089,
    "c": 0.15736,
    "h": 17.9
  },
  "luminance": 0.1186
}

Semantic roles & 50–950 ramp

primary

#AE3443

secondary

#7BC3BA

accent

#DDCB4A

background

#FDF7F7

surface

#FAEDED

border

#D3C8C8

text

#150908

muted

#837B7B

Preview Lab

Preview with #AE3443

Body copy rendered with the generated semantic roles for this colour.

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