#AE3391#AE3391
#AE3391 is a mid, vivid pink. Relative luminance 0.134; OKLCH L 53.7% C 0.188 H 338.9°. Best body text is #FFFFFF at 5.70:1 contrast (WCAG AA passes).
Color values
| HEX | #AE3391 |
|---|---|
| RGB | rgb(174, 51, 145) |
| HSL | hsl(314, 55%, 44%) |
| HSV | hsv(314, 71%, 68%) |
| CMYK | cmyk(0%, 70.7%, 16.7%, 31.8%) |
| CIE-LAB | lab(43.38, 58.99, -24.99) |
| CIE-LCH | lch(43.38, 64.06, 337.04°) |
| OKLab | oklab(53.66% 0.1749 -0.0676) |
| OKLCH | oklch(53.66% 0.188 338.9) |
| XYZ | xyz(23.7508, 13.4129, 28.1207) |
| Luminance | 0.1341 (WCAG relative) |
| Temperature | neutral |
| Family | pink |
Closest named colors
Ugly Purple
#A442A0
ΔE00 4.31
Medium Purple
#9E43A2
ΔE00 5.48
Warm Purple
#952E8F
ΔE00 5.72
Mediumvioletred
#C71585
ΔE00 5.78
Barney Purple
#A00498
ΔE00 7.04
Magenta (survey)
#C20078
ΔE00 7.17
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AE3391 #33AE50
analogous
#8E33AE #AE3391 #AE3354
triadic
#AE3391 #91AE33 #3391AE
tetradic
#AE3391 #AE8E33 #33AE50 #3354AE
square
#AE3391 #AE8E33 #33AE50 #3354AE
split-complementary
#AE3391 #54AE33 #33AE8E
monochromatic
#4F1742 #7F256A #AE3391 #CC52AF #DA81C5
Accessibility & contrast
On white
5.70
#AE3391 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.68
#AE3391 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AE3391
5.70:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AE3391 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AE3391 | 1.00 | 5.70 | 3.68 | 5.70 |
| #FFFFFF | 5.70 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.68 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.70 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#395A94
Deuteranopia (green-blind)
#616D8E
Tritanopia (blue-blind)
#B8385E
Achromatopsia (no color)
#666666
Design tokens & code
CSS
--color: #ae3391; /* rgb */ color: rgb(174, 51, 145); /* oklch */ color: oklch(53.7% 0.188 338.9);
Tailwind
colors: {
custom: {
50: '#ca75b1',
500: '#ae3391',
950: '#000000',
},
}SCSS
$custom: #ae3391; $custom-light: #ca75b1; $custom-dark: #000000;
JSON
{
"hex": "#ae3391",
"rgb": {
"r": 174,
"g": 51,
"b": 145
},
"hsl": {
"h": 314.146,
"s": 54.667,
"l": 44.118
},
"oklch": {
"l": 0.53663,
"c": 0.1875,
"h": 338.9
},
"luminance": 0.13411
}Semantic roles & 50–950 ramp
primary
#AE3391
secondary
#79C38B
accent
#DE6D4A
background
#FCF7FA
surface
#F9EEF5
border
#D2C9CF
text
#140910
muted
#827B7F