#AE304D#AE304D

#AE304D is a mid, vivid red. Relative luminance 0.116; OKLCH L 50.9% C 0.162 H 11.8°. Best body text is #FFFFFF at 6.31:1 contrast (WCAG AA passes).

Color values

HEX	#AE304D
RGB	rgb(174, 48, 77)
HSL	hsl(346, 57%, 44%)
HSV	hsv(346, 72%, 68%)
CMYK	cmyk(0%, 72.4%, 55.7%, 31.8%)
CIE-LAB	lab(40.66, 52.46, 13.14)
CIE-LCH	lch(40.66, 54.08, 14.07°)
OKLab	oklab(50.9% 0.1586 0.033)
OKLCH	oklch(50.9% 0.162 11.8)
XYZ	xyz(19.8539, 11.6512, 8.2232)
Luminance	0.1165 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE304D #30AE91

analogous

#AE308C #AE304D #AE5230

triadic

#AE304D #4DAE30 #304DAE

tetradic

#AE304D #8CAE30 #30AE91 #5230AE

square

#AE304D #8CAE30 #30AE91 #5230AE

split-complementary

#AE304D #30AE52 #308CAE

monochromatic

#4E1623 #7E2338 #AE304D #CE4D6B #DB7D93

Accessibility & contrast

On white

6.31

#AE304D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.33

#AE304D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE304D

6.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE304D	#FFFFFF	#000000	##FFFFFF
##AE304D	1.00	6.31	3.33	6.31
#FFFFFF	6.31	1.00	21.00	1.00
#000000	3.33	21.00	1.00	21.00
##FFFFFF	6.31	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#504F4D

Deuteranopia (green-blind)

#71694A

Tritanopia (blue-blind)

#BE103C

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #ae304d;
/* rgb */ color: rgb(174, 48, 77);
/* oklch */ color: oklch(50.9% 0.162 11.8);

Tailwind

colors: {
  custom: {
    50: '#cc727e',
    500: '#ae304d',
    950: '#000000',
  },
}

SCSS

$custom: #ae304d;
$custom-light: #cc727e;
$custom-dark: #000000;

JSON

{
  "hex": "#ae304d",
  "rgb": {
    "r": 174,
    "g": 48,
    "b": 77
  },
  "hsl": {
    "h": 346.19,
    "s": 56.757,
    "l": 43.529
  },
  "oklch": {
    "l": 0.50904,
    "c": 0.16204,
    "h": 11.8
  },
  "luminance": 0.11648
}

Semantic roles & 50–950 ramp

primary

#AE304D

secondary

#76C4B2

accent

#E0BD48

background

#FDF7F7

surface

#FAEDEE

border

#D3C8C9

text

#150809

muted

#837B7B

Preview Lab

Preview with #AE304D

Body copy rendered with the generated semantic roles for this colour.

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