#AE304A#AE304A

#AE304A is a mid, vivid red. Relative luminance 0.116; OKLCH L 50.8% C 0.162 H 13.3°. Best body text is #FFFFFF at 6.32:1 contrast (WCAG AA passes).

Color values

HEX	#AE304A
RGB	rgb(174, 48, 74)
HSL	hsl(348, 57%, 44%)
HSV	hsv(348, 72%, 68%)
CMYK	cmyk(0%, 72.4%, 57.5%, 31.8%)
CIE-LAB	lab(40.59, 52.23, 14.94)
CIE-LCH	lch(40.59, 54.33, 15.96°)
OKLab	oklab(50.83% 0.1575 0.0372)
OKLCH	oklch(50.83% 0.162 13.3)
XYZ	xyz(19.7504, 11.6098, 7.6781)
Luminance	0.1161 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE304A #30AE94

analogous

#AE3089 #AE304A #AE5530

triadic

#AE304A #4AAE30 #304AAE

tetradic

#AE304A #89AE30 #30AE94 #5530AE

square

#AE304A #89AE30 #30AE94 #5530AE

split-complementary

#AE304A #30AE55 #3089AE

monochromatic

#4E1621 #7E2336 #AE304A #CE4D68 #DB7D91

Accessibility & contrast

On white

6.32

#AE304A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.32

#AE304A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE304A

6.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE304A	#FFFFFF	#000000	##FFFFFF
##AE304A	1.00	6.32	3.32	6.32
#FFFFFF	6.32	1.00	21.00	1.00
#000000	3.32	21.00	1.00	21.00
##FFFFFF	6.32	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#514F4A

Deuteranopia (green-blind)

#716947

Tritanopia (blue-blind)

#BE0E3B

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #ae304a;
/* rgb */ color: rgb(174, 48, 74);
/* oklch */ color: oklch(50.8% 0.162 13.3);

Tailwind

colors: {
  custom: {
    50: '#cd727c',
    500: '#ae304a',
    950: '#000000',
  },
}

SCSS

$custom: #ae304a;
$custom-light: #cd727c;
$custom-dark: #000000;

JSON

{
  "hex": "#ae304a",
  "rgb": {
    "r": 174,
    "g": 48,
    "b": 74
  },
  "hsl": {
    "h": 347.619,
    "s": 56.757,
    "l": 43.529
  },
  "oklch": {
    "l": 0.50832,
    "c": 0.16178,
    "h": 13.3
  },
  "luminance": 0.11607
}

Semantic roles & 50–950 ramp

primary

#AE304A

secondary

#76C4B4

accent

#E0C148

background

#FDF7F7

surface

#FAEDEE

border

#D3C8C9

text

#150809

muted

#837B7B

Preview Lab

Preview with #AE304A

Body copy rendered with the generated semantic roles for this colour.

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