#AE303F#AE303F
#AE303F is a mid, vivid red. Relative luminance 0.115; OKLCH L 50.6% C 0.162 H 18.7°. Best body text is #FFFFFF at 6.37:1 contrast (WCAG AA passes).
Color values
| HEX | #AE303F |
|---|---|
| RGB | rgb(174, 48, 63) |
| HSL | hsl(353, 57%, 44%) |
| HSV | hsv(353, 72%, 68%) |
| CMYK | cmyk(0%, 72.4%, 63.8%, 31.8%) |
| CIE-LAB | lab(40.37, 51.48, 21.53) |
| CIE-LCH | lch(40.37, 55.80, 22.69°) |
| OKLab | oklab(50.6% 0.1531 0.0517) |
| OKLCH | oklch(50.6% 0.162 18.7) |
| XYZ | xyz(19.4117, 11.4743, 5.8943) |
| Luminance | 0.1147 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rose Red
#BE013C
ΔE00 4.00
Rouge
#AB1239
ΔE00 4.05
Cardinal
#C41E3A
ΔE00 4.19
Lipstick Red
#C0022F
ΔE00 4.87
Dull Red
#BB3F3F
ΔE00 5.56
Brown
#A52A2A
ΔE00 5.73
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AE303F #30AE9F
analogous
#AE307E #AE303F #AE6030
triadic
#AE303F #3FAE30 #303FAE
tetradic
#AE303F #7EAE30 #30AE9F #6030AE
square
#AE303F #7EAE30 #30AE9F #6030AE
split-complementary
#AE303F #30AE60 #307EAE
monochromatic
#4E161C #7E232E #AE303F #CE4D5D #DB7D88
Accessibility & contrast
On white
6.37
#AE303F on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.29
#AE303F on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AE303F
6.37:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AE303F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AE303F | 1.00 | 6.37 | 3.29 | 6.37 |
| #FFFFFF | 6.37 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.29 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.37 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#524E3F
Deuteranopia (green-blind)
#72693B
Tritanopia (blue-blind)
#BF0537
Achromatopsia (no color)
#5F5F5F
Design tokens & code
CSS
--color: #ae303f; /* rgb */ color: rgb(174, 48, 63); /* oklch */ color: oklch(50.6% 0.162 18.7);
Tailwind
colors: {
custom: {
50: '#cd7273',
500: '#ae303f',
950: '#000000',
},
}SCSS
$custom: #ae303f; $custom-light: #cd7273; $custom-dark: #000000;
JSON
{
"hex": "#ae303f",
"rgb": {
"r": 174,
"g": 48,
"b": 63
},
"hsl": {
"h": 352.857,
"s": 56.757,
"l": 43.529
},
"oklch": {
"l": 0.50596,
"c": 0.16156,
"h": 18.7
},
"luminance": 0.11471
}Semantic roles & 50–950 ramp
primary
#AE303F
secondary
#76C4BB
accent
#E0CE48
background
#FDF7F7
surface
#FBEDED
border
#D4C8C8
text
#150808
muted
#837B7B