#AE303C#AE303C
#AE303C is a mid, vivid red. Relative luminance 0.114; OKLCH L 50.5% C 0.162 H 20.1°. Best body text is #FFFFFF at 6.39:1 contrast (WCAG AA passes).
Color values
| HEX | #AE303C |
|---|---|
| RGB | rgb(174, 48, 60) |
| HSL | hsl(354, 57%, 44%) |
| HSV | hsv(354, 72%, 68%) |
| CMYK | cmyk(0%, 72.4%, 65.5%, 31.8%) |
| CIE-LAB | lab(40.31, 51.30, 23.32) |
| CIE-LCH | lch(40.31, 56.35, 24.45°) |
| OKLab | oklab(50.54% 0.1519 0.0555) |
| OKLCH | oklch(50.54% 0.162 20.1) |
| XYZ | xyz(19.3302, 11.4417, 5.4647) |
| Luminance | 0.1144 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 3.96
Lipstick Red
#C0022F
ΔE00 4.37
Rose Red
#BE013C
ΔE00 4.40
Rouge
#AB1239
ΔE00 4.53
Brown
#A52A2A
ΔE00 4.84
Dull Red
#BB3F3F
ΔE00 5.00
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AE303C #30AEA2
analogous
#AE307B #AE303C #AE6330
triadic
#AE303C #3CAE30 #303CAE
tetradic
#AE303C #7BAE30 #30AEA2 #6330AE
square
#AE303C #7BAE30 #30AEA2 #6330AE
split-complementary
#AE303C #30AE63 #307BAE
monochromatic
#4E161B #7E232B #AE303C #CE4D59 #DB7D86
Accessibility & contrast
On white
6.39
#AE303C on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.29
#AE303C on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AE303C
6.39:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AE303C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AE303C | 1.00 | 6.39 | 3.29 | 6.39 |
| #FFFFFF | 6.39 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.29 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.39 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#534E3C
Deuteranopia (green-blind)
#736938
Tritanopia (blue-blind)
#BF0335
Achromatopsia (no color)
#5F5F5F
Design tokens & code
CSS
--color: #ae303c; /* rgb */ color: rgb(174, 48, 60); /* oklch */ color: oklch(50.5% 0.162 20.1);
Tailwind
colors: {
custom: {
50: '#cd7271',
500: '#ae303c',
950: '#000000',
},
}SCSS
$custom: #ae303c; $custom-light: #cd7271; $custom-dark: #000000;
JSON
{
"hex": "#ae303c",
"rgb": {
"r": 174,
"g": 48,
"b": 60
},
"hsl": {
"h": 354.286,
"s": 56.757,
"l": 43.529
},
"oklch": {
"l": 0.50539,
"c": 0.16169,
"h": 20.1
},
"luminance": 0.11439
}Semantic roles & 50–950 ramp
primary
#AE303C
secondary
#76C4BC
accent
#E0D248
background
#FDF7F6
surface
#FBEDEC
border
#D4C8C7
text
#150807
muted
#837B7A