#AE303A#AE303A
#AE303A is a mid, vivid red. Relative luminance 0.114; OKLCH L 50.5% C 0.162 H 21.0°. Best body text is #FFFFFF at 6.40:1 contrast (WCAG AA passes).
Color values
| HEX | #AE303A |
|---|---|
| RGB | rgb(174, 48, 58) |
| HSL | hsl(355, 57%, 44%) |
| HSV | hsv(355, 72%, 68%) |
| CMYK | cmyk(0%, 72.4%, 66.7%, 31.8%) |
| CIE-LAB | lab(40.28, 51.19, 24.51) |
| CIE-LCH | lch(40.28, 56.75, 25.59°) |
| OKLab | oklab(50.5% 0.1511 0.0579) |
| OKLCH | oklch(50.5% 0.162 21) |
| XYZ | xyz(19.2783, 11.4209, 5.1915) |
| Luminance | 0.1142 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 3.96
Lipstick Red
#C0022F
ΔE00 4.14
Brown
#A52A2A
ΔE00 4.27
Dull Red
#BB3F3F
ΔE00 4.71
Rose Red
#BE013C
ΔE00 4.77
Rouge
#AB1239
ΔE00 4.93
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AE303A #30AEA4
analogous
#AE3079 #AE303A #AE6530
triadic
#AE303A #3AAE30 #303AAE
tetradic
#AE303A #79AE30 #30AEA4 #6530AE
square
#AE303A #79AE30 #30AEA4 #6530AE
split-complementary
#AE303A #30AE65 #3079AE
monochromatic
#4E161A #7E232A #AE303A #CE4D57 #DB7D85
Accessibility & contrast
On white
6.40
#AE303A on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.28
#AE303A on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AE303A
6.40:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AE303A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AE303A | 1.00 | 6.40 | 3.28 | 6.40 |
| #FFFFFF | 6.40 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.28 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.40 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#534E39
Deuteranopia (green-blind)
#736936
Tritanopia (blue-blind)
#BF0235
Achromatopsia (no color)
#5F5F5F
Design tokens & code
CSS
--color: #ae303a; /* rgb */ color: rgb(174, 48, 58); /* oklch */ color: oklch(50.5% 0.162 21.0);
Tailwind
colors: {
custom: {
50: '#ce7270',
500: '#ae303a',
950: '#000000',
},
}SCSS
$custom: #ae303a; $custom-light: #ce7270; $custom-dark: #000000;
JSON
{
"hex": "#ae303a",
"rgb": {
"r": 174,
"g": 48,
"b": 58
},
"hsl": {
"h": 355.238,
"s": 56.757,
"l": 43.529
},
"oklch": {
"l": 0.50503,
"c": 0.1618,
"h": 21
},
"luminance": 0.11418
}Semantic roles & 50–950 ramp
primary
#AE303A
secondary
#76C4BE
accent
#E0D448
background
#FDF7F6
surface
#FBEDEC
border
#D4C8C7
text
#150807
muted
#837B7A