#AE3037#AE3037
#AE3037 is a mid, vivid red. Relative luminance 0.114; OKLCH L 50.5% C 0.162 H 22.3°. Best body text is #FFFFFF at 6.41:1 contrast (WCAG AA passes).
Color values
| HEX | #AE3037 |
|---|---|
| RGB | rgb(174, 48, 55) |
| HSL | hsl(357, 57%, 44%) |
| HSV | hsv(357, 72%, 68%) |
| CMYK | cmyk(0%, 72.4%, 68.4%, 31.8%) |
| CIE-LAB | lab(40.23, 51.02, 26.29) |
| CIE-LCH | lch(40.23, 57.40, 27.27°) |
| OKLab | oklab(50.45% 0.1499 0.0615) |
| OKLCH | oklch(50.45% 0.162 22.3) |
| XYZ | xyz(19.2042, 11.3913, 4.8012) |
| Luminance | 0.1139 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Brown
#A52A2A
ΔE00 3.47
Lipstick Red
#C0022F
ΔE00 4.00
Cardinal
#C41E3A
ΔE00 4.15
Dull Red
#BB3F3F
ΔE00 4.42
Firebrick
#B22222
ΔE00 5.01
Rose Red
#BE013C
ΔE00 5.44
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AE3037 #30AEA7
analogous
#AE3076 #AE3037 #AE6830
triadic
#AE3037 #37AE30 #3037AE
tetradic
#AE3037 #76AE30 #30AEA7 #6830AE
square
#AE3037 #76AE30 #30AEA7 #6830AE
split-complementary
#AE3037 #30AE68 #3076AE
monochromatic
#4E1619 #7E2328 #AE3037 #CE4D54 #DB7D82
Accessibility & contrast
On white
6.41
#AE3037 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.28
#AE3037 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AE3037
6.41:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AE3037 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AE3037 | 1.00 | 6.41 | 3.28 | 6.41 |
| #FFFFFF | 6.41 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.28 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.41 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#544E36
Deuteranopia (green-blind)
#736933
Tritanopia (blue-blind)
#BF0034
Achromatopsia (no color)
#5F5F5F
Design tokens & code
CSS
--color: #ae3037; /* rgb */ color: rgb(174, 48, 55); /* oklch */ color: oklch(50.5% 0.162 22.3);
Tailwind
colors: {
custom: {
50: '#ce726d',
500: '#ae3037',
950: '#000000',
},
}SCSS
$custom: #ae3037; $custom-light: #ce726d; $custom-dark: #000000;
JSON
{
"hex": "#ae3037",
"rgb": {
"r": 174,
"g": 48,
"b": 55
},
"hsl": {
"h": 356.667,
"s": 56.757,
"l": 43.529
},
"oklch": {
"l": 0.50451,
"c": 0.16203,
"h": 22.3
},
"luminance": 0.11388
}Semantic roles & 50–950 ramp
primary
#AE3037
secondary
#76C4C0
accent
#E0D848
background
#FDF7F6
surface
#FBEDEB
border
#D4C8C6
text
#150807
muted
#837B7A