#AE2D49#AE2D49
#AE2D49 is a mid, vivid red. Relative luminance 0.114; OKLCH L 50.5% C 0.165 H 13.1°. Best body text is #FFFFFF at 6.42:1 contrast (WCAG AA passes).
Color values
| HEX | #AE2D49 |
|---|---|
| RGB | rgb(174, 45, 73) |
| HSL | hsl(347, 59%, 43%) |
| HSV | hsv(347, 74%, 68%) |
| CMYK | cmyk(0%, 74.1%, 58%, 31.8%) |
| CIE-LAB | lab(40.18, 53.24, 15.01) |
| CIE-LCH | lch(40.18, 55.32, 15.75°) |
| OKLab | oklab(50.52% 0.1605 0.0373) |
| OKLCH | oklch(50.52% 0.165 13.1) |
| XYZ | xyz(19.5985, 11.3593, 7.4626) |
| Luminance | 0.1136 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 4.00
Rose Red
#BE013C
ΔE00 4.43
Raspberry (survey)
#B00149
ΔE00 4.50
Purplish Red
#B0054B
ΔE00 4.64
Ruby
#CA0147
ΔE00 4.97
Light Burgundy
#A8415B
ΔE00 5.03
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AE2D49 #2DAE92
analogous
#AE2D89 #AE2D49 #AE522D
triadic
#AE2D49 #49AE2D #2D49AE
tetradic
#AE2D49 #89AE2D #2DAE92 #522DAE
square
#AE2D49 #89AE2D #2DAE92 #522DAE
split-complementary
#AE2D49 #2DAE52 #2D89AE
monochromatic
#4D1420 #7D2035 #AE2D49 #D04866 #DC798F
Accessibility & contrast
On white
6.42
#AE2D49 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.27
#AE2D49 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AE2D49
6.42:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AE2D49 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AE2D49 | 1.00 | 6.42 | 3.27 | 6.42 |
| #FFFFFF | 6.42 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.27 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.42 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4F4E49
Deuteranopia (green-blind)
#706846
Tritanopia (blue-blind)
#BE0439
Achromatopsia (no color)
#5F5F5F
Design tokens & code
CSS
--color: #ae2d49; /* rgb */ color: rgb(174, 45, 73); /* oklch */ color: oklch(50.5% 0.165 13.1);
Tailwind
colors: {
custom: {
50: '#cd717b',
500: '#ae2d49',
950: '#000000',
},
}SCSS
$custom: #ae2d49; $custom-light: #cd717b; $custom-dark: #000000;
JSON
{
"hex": "#ae2d49",
"rgb": {
"r": 174,
"g": 45,
"b": 73
},
"hsl": {
"h": 346.977,
"s": 58.904,
"l": 42.941
},
"oklch": {
"l": 0.50521,
"c": 0.1648,
"h": 13.1
},
"luminance": 0.11356
}Semantic roles & 50–950 ramp
primary
#AE2D49
secondary
#72C4B3
accent
#E2C046
background
#FDF7F7
surface
#FAEDED
border
#D3C8C8
text
#150809
muted
#837B7B