#AE2C43#AE2C43
#AE2C43 is a mid, vivid red. Relative luminance 0.112; OKLCH L 50.3% C 0.165 H 15.8°. Best body text is #FFFFFF at 6.48:1 contrast (WCAG AA passes).
Color values
| HEX | #AE2C43 |
|---|---|
| RGB | rgb(174, 44, 67) |
| HSL | hsl(349, 60%, 43%) |
| HSV | hsv(349, 75%, 68%) |
| CMYK | cmyk(0%, 74.7%, 61.5%, 31.8%) |
| CIE-LAB | lab(39.93, 53.17, 18.45) |
| CIE-LCH | lch(39.93, 56.28, 19.14°) |
| OKLab | oklab(50.3% 0.1592 0.045) |
| OKLCH | oklch(50.3% 0.165 15.8) |
| XYZ | xyz(19.3713, 11.2081, 6.4525) |
| Luminance | 0.1120 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 3.17
Rose Red
#BE013C
ΔE00 3.53
Ruby
#CA0147
ΔE00 5.00
Cardinal
#C41E3A
ΔE00 5.16
Raspberry (survey)
#B00149
ΔE00 5.71
Purplish Red
#B0054B
ΔE00 5.97
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AE2C43 #2CAE97
analogous
#AE2C84 #AE2C43 #AE562C
triadic
#AE2C43 #43AE2C #2C43AE
tetradic
#AE2C43 #84AE2C #2CAE97 #562CAE
square
#AE2C43 #84AE2C #2CAE97 #562CAE
split-complementary
#AE2C43 #2CAE56 #2C84AE
monochromatic
#4C131D #7D2030 #AE2C43 #D0475F #DD788A
Accessibility & contrast
On white
6.48
#AE2C43 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.24
#AE2C43 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AE2C43
6.48:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AE2C43 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AE2C43 | 1.00 | 6.48 | 3.24 | 6.48 |
| #FFFFFF | 6.48 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.24 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.48 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#504D43
Deuteranopia (green-blind)
#71683F
Tritanopia (blue-blind)
#BF0036
Achromatopsia (no color)
#5E5E5E
Design tokens & code
CSS
--color: #ae2c43; /* rgb */ color: rgb(174, 44, 67); /* oklch */ color: oklch(50.3% 0.165 15.8);
Tailwind
colors: {
custom: {
50: '#cd7076',
500: '#ae2c43',
950: '#000000',
},
}SCSS
$custom: #ae2c43; $custom-light: #cd7076; $custom-dark: #000000;
JSON
{
"hex": "#ae2c43",
"rgb": {
"r": 174,
"g": 44,
"b": 67
},
"hsl": {
"h": 349.385,
"s": 59.633,
"l": 42.745
},
"oklch": {
"l": 0.50295,
"c": 0.16548,
"h": 15.8
},
"luminance": 0.11205
}Semantic roles & 50–950 ramp
primary
#AE2C43
secondary
#71C5B6
accent
#E3C745
background
#FDF7F7
surface
#FBEDED
border
#D4C8C8
text
#150808
muted
#837B7B