#AE2B44#AE2B44
#AE2B44 is a mid, vivid red. Relative luminance 0.111; OKLCH L 50.2% C 0.166 H 15.1°. Best body text is #FFFFFF at 6.50:1 contrast (WCAG AA passes).
Color values
| HEX | #AE2B44 |
|---|---|
| RGB | rgb(174, 43, 68) |
| HSL | hsl(349, 60%, 43%) |
| HSV | hsv(349, 75%, 68%) |
| CMYK | cmyk(0%, 75.3%, 60.9%, 31.8%) |
| CIE-LAB | lab(39.83, 53.58, 17.69) |
| CIE-LCH | lch(39.83, 56.43, 18.27°) |
| OKLab | oklab(50.22% 0.1607 0.0433) |
| OKLCH | oklch(50.22% 0.166 15.1) |
| XYZ | xyz(19.3648, 11.1466, 6.5996) |
| Luminance | 0.1114 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 3.13
Rose Red
#BE013C
ΔE00 3.59
Ruby
#CA0147
ΔE00 4.90
Raspberry (survey)
#B00149
ΔE00 5.26
Cardinal
#C41E3A
ΔE00 5.49
Purplish Red
#B0054B
ΔE00 5.51
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AE2B44 #2BAE95
analogous
#AE2B85 #AE2B44 #AE542B
triadic
#AE2B44 #44AE2B #2B44AE
tetradic
#AE2B44 #85AE2B #2BAE95 #542BAE
square
#AE2B44 #85AE2B #2BAE95 #542BAE
split-complementary
#AE2B44 #2BAE54 #2B85AE
monochromatic
#4C131E #7D1F31 #AE2B44 #D14560 #DD768A
Accessibility & contrast
On white
6.50
#AE2B44 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.23
#AE2B44 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AE2B44
6.50:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AE2B44 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AE2B44 | 1.00 | 6.50 | 3.23 | 6.50 |
| #FFFFFF | 6.50 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.23 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.50 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4F4C44
Deuteranopia (green-blind)
#706840
Tritanopia (blue-blind)
#BF0036
Achromatopsia (no color)
#5E5E5E
Design tokens & code
CSS
--color: #ae2b44; /* rgb */ color: rgb(174, 43, 68); /* oklch */ color: oklch(50.2% 0.166 15.1);
Tailwind
colors: {
custom: {
50: '#cd7077',
500: '#ae2b44',
950: '#000000',
},
}SCSS
$custom: #ae2b44; $custom-light: #cd7077; $custom-dark: #000000;
JSON
{
"hex": "#ae2b44",
"rgb": {
"r": 174,
"g": 43,
"b": 68
},
"hsl": {
"h": 348.55,
"s": 60.369,
"l": 42.549
},
"oklch": {
"l": 0.50225,
"c": 0.16647,
"h": 15.1
},
"luminance": 0.11144
}Semantic roles & 50–950 ramp
primary
#AE2B44
secondary
#70C5B5
accent
#E4C544
background
#FDF7F7
surface
#FBEDED
border
#D4C8C8
text
#150808
muted
#837B7B