#AE2B40#AE2B40
#AE2B40 is a mid, vivid red. Relative luminance 0.111; OKLCH L 50.1% C 0.166 H 17.0°. Best body text is #FFFFFF at 6.52:1 contrast (WCAG AA passes).
Color values
| HEX | #AE2B40 |
|---|---|
| RGB | rgb(174, 43, 64) |
| HSL | hsl(350, 60%, 43%) |
| HSV | hsv(350, 75%, 68%) |
| CMYK | cmyk(0%, 75.3%, 63.2%, 31.8%) |
| CIE-LAB | lab(39.75, 53.32, 20.10) |
| CIE-LCH | lch(39.75, 56.99, 20.65°) |
| OKLab | oklab(50.14% 0.1591 0.0486) |
| OKLCH | oklch(50.14% 0.166 17) |
| XYZ | xyz(19.2469, 11.0994, 5.9784) |
| Luminance | 0.1110 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 3.03
Rose Red
#BE013C
ΔE00 3.35
Cardinal
#C41E3A
ΔE00 4.66
Ruby
#CA0147
ΔE00 5.24
Lipstick Red
#C0022F
ΔE00 5.28
Raspberry (survey)
#B00149
ΔE00 6.35
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AE2B40 #2BAE99
analogous
#AE2B81 #AE2B40 #AE582B
triadic
#AE2B40 #40AE2B #2B40AE
tetradic
#AE2B40 #81AE2B #2BAE99 #582BAE
square
#AE2B40 #81AE2B #2BAE99 #582BAE
split-complementary
#AE2B40 #2BAE58 #2B81AE
monochromatic
#4C131C #7D1F2E #AE2B40 #D1455C #DD7687
Accessibility & contrast
On white
6.52
#AE2B40 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.22
#AE2B40 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AE2B40
6.52:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AE2B40 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AE2B40 | 1.00 | 6.52 | 3.22 | 6.52 |
| #FFFFFF | 6.52 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.22 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.52 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#504C40
Deuteranopia (green-blind)
#71683C
Tritanopia (blue-blind)
#BF0034
Achromatopsia (no color)
#5E5E5E
Design tokens & code
CSS
--color: #ae2b40; /* rgb */ color: rgb(174, 43, 64); /* oklch */ color: oklch(50.1% 0.166 17.0);
Tailwind
colors: {
custom: {
50: '#cd7074',
500: '#ae2b40',
950: '#000000',
},
}SCSS
$custom: #ae2b40; $custom-light: #cd7074; $custom-dark: #000000;
JSON
{
"hex": "#ae2b40",
"rgb": {
"r": 174,
"g": 43,
"b": 64
},
"hsl": {
"h": 350.382,
"s": 60.369,
"l": 42.549
},
"oklch": {
"l": 0.50141,
"c": 0.16638,
"h": 17
},
"luminance": 0.11097
}Semantic roles & 50–950 ramp
primary
#AE2B40
secondary
#70C5B7
accent
#E4CA44
background
#FDF7F7
surface
#FBEDED
border
#D4C8C8
text
#150808
muted
#837B7B