#AE2973#AE2973

#AE2973 is a mid, vivid pink. Relative luminance 0.118; OKLCH L 51.5% C 0.181 H 351.5°. Best body text is #FFFFFF at 6.24:1 contrast (WCAG AA passes).

Color values

HEX	#AE2973
RGB	rgb(174, 41, 115)
HSL	hsl(327, 62%, 42%)
HSV	hsv(327, 76%, 68%)
CMYK	cmyk(0%, 76.4%, 33.9%, 31.8%)
CIE-LAB	lab(40.94, 58.50, -10.31)
CIE-LCH	lch(40.94, 59.40, 350.00°)
OKLab	oklab(51.48% 0.1792 -0.0267)
OKLCH	oklch(51.48% 0.181 351.5)
XYZ	xyz(21.3443, 11.8249, 17.3748)
Luminance	0.1182 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE2973 #29AE64

analogous

#A729AE #AE2973 #AE2930

triadic

#AE2973 #73AE29 #2973AE

tetradic

#AE2973 #AEA729 #29AE64 #2930AE

square

#AE2973 #AEA729 #29AE64 #2930AE

split-complementary

#AE2973 #30AE29 #29AEA7

monochromatic

#4B1232 #7C1D52 #AE2973 #D24292 #DE73AF

Accessibility & contrast

On white

6.24

#AE2973 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.36

#AE2973 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE2973

6.24:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE2973	#FFFFFF	#000000	##FFFFFF
##AE2973	1.00	6.24	3.36	6.24
#FFFFFF	6.24	1.00	21.00	1.00
#000000	3.36	21.00	1.00	21.00
##FFFFFF	6.24	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#415175

Deuteranopia (green-blind)

#676970

Tritanopia (blue-blind)

#BB1E4B

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #ae2973;
/* rgb */ color: rgb(174, 41, 115);
/* oklch */ color: oklch(51.5% 0.181 351.5);

Tailwind

colors: {
  custom: {
    50: '#cb709b',
    500: '#ae2973',
    950: '#000000',
  },
}

SCSS

$custom: #ae2973;
$custom-light: #cb709b;
$custom-dark: #000000;

JSON

{
  "hex": "#ae2973",
  "rgb": {
    "r": 174,
    "g": 41,
    "b": 115
  },
  "hsl": {
    "h": 326.617,
    "s": 61.86,
    "l": 42.157
  },
  "oklch": {
    "l": 0.5148,
    "c": 0.18122,
    "h": 351.5
  },
  "luminance": 0.11822
}

Semantic roles & 50–950 ramp

primary

#AE2973

secondary

#6DC594

accent

#E58B43

background

#FDF7F9

surface

#FAEDF2

border

#D3C8CC

text

#14080E

muted

#837B7E

Preview Lab

Preview with #AE2973

Body copy rendered with the generated semantic roles for this colour.

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