#AE2966#AE2966
#AE2966 is a mid, vivid pink. Relative luminance 0.115; OKLCH L 51.0% C 0.176 H 357.8°. Best body text is #FFFFFF at 6.35:1 contrast (WCAG AA passes).
Color values
| HEX | #AE2966 |
|---|---|
| RGB | rgb(174, 41, 102) |
| HSL | hsl(332, 62%, 42%) |
| HSV | hsv(332, 76%, 68%) |
| CMYK | cmyk(0%, 76.4%, 41.4%, 31.8%) |
| CIE-LAB | lab(40.49, 57.10, -2.85) |
| CIE-LCH | lch(40.49, 57.17, 357.14°) |
| OKLab | oklab(51% 0.1755 -0.0068) |
| OKLCH | oklch(51% 0.176 357.8) |
| XYZ | xyz(20.6483, 11.5465, 13.7092) |
| Luminance | 0.1154 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Violet Red
#A50055
ΔE00 4.79
Magenta (survey)
#C20078
ΔE00 4.95
Deep Magenta
#A0025C
ΔE00 5.24
Dark Fuchsia
#9D0759
ΔE00 5.50
Deep Pink
#CB0162
ΔE00 5.70
Light Burgundy
#A8415B
ΔE00 6.62
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AE2966 #29AE71
analogous
#AE29A9 #AE2966 #AE2F29
triadic
#AE2966 #66AE29 #2966AE
tetradic
#AE2966 #A9AE29 #29AE71 #2F29AE
square
#AE2966 #A9AE29 #29AE71 #2F29AE
split-complementary
#AE2966 #29AE2F #29A9AE
monochromatic
#4B122C #7C1D49 #AE2966 #D24284 #DE73A4
Accessibility & contrast
On white
6.35
#AE2966 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.31
#AE2966 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AE2966
6.35:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AE2966 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AE2966 | 1.00 | 6.35 | 3.31 | 6.35 |
| #FFFFFF | 6.35 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.31 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.35 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#464F68
Deuteranopia (green-blind)
#6A6863
Tritanopia (blue-blind)
#BD1444
Achromatopsia (no color)
#5F5F5F
Design tokens & code
CSS
--color: #ae2966; /* rgb */ color: rgb(174, 41, 102); /* oklch */ color: oklch(51.0% 0.176 357.8);
Tailwind
colors: {
custom: {
50: '#cb7091',
500: '#ae2966',
950: '#000000',
},
}SCSS
$custom: #ae2966; $custom-light: #cb7091; $custom-dark: #000000;
JSON
{
"hex": "#ae2966",
"rgb": {
"r": 174,
"g": 41,
"b": 102
},
"hsl": {
"h": 332.481,
"s": 61.86,
"l": 42.157
},
"oklch": {
"l": 0.51003,
"c": 0.17558,
"h": 357.8
},
"luminance": 0.11544
}Semantic roles & 50–950 ramp
primary
#AE2966
secondary
#6DC59D
accent
#E59B43
background
#FDF7F8
surface
#FAEDF0
border
#D3C8CB
text
#14080C
muted
#837B7D