#AE2964#AE2964

#AE2964 is a mid, vivid pink. Relative luminance 0.115; OKLCH L 50.9% C 0.175 H 358.8°. Best body text is #FFFFFF at 6.36:1 contrast (WCAG AA passes).

Color values

HEX#AE2964
RGBrgb(174, 41, 100)
HSLhsl(333, 62%, 42%)
HSVhsv(333, 76%, 68%)
CMYKcmyk(0%, 76.4%, 42.5%, 31.8%)
CIE-LABlab(40.42, 56.90, -1.69)
CIE-LCHlch(40.42, 56.92, 358.30°)
OKLaboklab(50.93% 0.1748 -0.0037)
OKLCHoklch(50.93% 0.175 358.8)
XYZxyz(20.5503, 11.5073, 13.1931)
Luminance0.1150 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AE2964 #29AE73
analogous
#AE29A7 #AE2964 #AE3029
triadic
#AE2964 #64AE29 #2964AE
tetradic
#AE2964 #A7AE29 #29AE73 #3029AE
square
#AE2964 #A7AE29 #29AE73 #3029AE
split-complementary
#AE2964 #29AE30 #29A7AE
monochromatic
#4B122B #7C1D48 #AE2964 #D24282 #DE73A3

Accessibility & contrast

On white

6.36
#AE2964 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.30
#AE2964 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE2964
6.36:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AE2964#FFFFFF#000000##FFFFFF
##AE29641.006.363.306.36
#FFFFFF6.361.0021.001.00
#0000003.3021.001.0021.00
##FFFFFF6.361.0021.001.00

Color blindness preview

Protanopia (red-blind)
#464F65
Deuteranopia (green-blind)
#6A6861
Tritanopia (blue-blind)
#BD1243
Achromatopsia (no color)
#5F5F5F

Design tokens & code

CSS
--color: #ae2964;
/* rgb */ color: rgb(174, 41, 100);
/* oklch */ color: oklch(50.9% 0.175 358.8);
Tailwind
colors: {
  custom: {
    50: '#cb7090',
    500: '#ae2964',
    950: '#000000',
  },
}
SCSS
$custom: #ae2964;
$custom-light: #cb7090;
$custom-dark: #000000;
JSON
{
  "hex": "#ae2964",
  "rgb": {
    "r": 174,
    "g": 41,
    "b": 100
  },
  "hsl": {
    "h": 333.383,
    "s": 61.86,
    "l": 42.157
  },
  "oklch": {
    "l": 0.50935,
    "c": 0.17484,
    "h": 358.8
  },
  "luminance": 0.11505
}

Semantic roles & 50–950 ramp

primary
#AE2964
secondary
#6DC59E
accent
#E59D43
background
#FDF7F8
surface
#FAEDF0
border
#D3C8CB
text
#14080C
muted
#837B7D

Preview Lab

Preview with #AE2964

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AE2964 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva