#AE2960#AE2960
#AE2960 is a mid, vivid pink. Relative luminance 0.114; OKLCH L 50.8% C 0.173 H 0.8°. Best body text is #FFFFFF at 6.39:1 contrast (WCAG AA passes).
Color values
| HEX | #AE2960 |
|---|---|
| RGB | rgb(174, 41, 96) |
| HSL | hsl(335, 62%, 42%) |
| HSV | hsv(335, 76%, 68%) |
| CMYK | cmyk(0%, 76.4%, 44.8%, 31.8%) |
| CIE-LAB | lab(40.30, 56.51, 0.65) |
| CIE-LCH | lch(40.30, 56.51, 0.66°) |
| OKLab | oklab(50.8% 0.1735 0.0023) |
| OKLCH | oklch(50.8% 0.173 0.8) |
| XYZ | xyz(20.3614, 11.4318, 12.1984) |
| Luminance | 0.1143 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Violet Red
#A50055
ΔE00 4.46
Deep Pink
#CB0162
ΔE00 5.12
Purplish Red
#B0054B
ΔE00 5.22
Light Burgundy
#A8415B
ΔE00 5.43
Deep Magenta
#A0025C
ΔE00 5.70
Raspberry (survey)
#B00149
ΔE00 5.70
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AE2960 #29AE77
analogous
#AE29A3 #AE2960 #AE3529
triadic
#AE2960 #60AE29 #2960AE
tetradic
#AE2960 #A3AE29 #29AE77 #3529AE
square
#AE2960 #A3AE29 #29AE77 #3529AE
split-complementary
#AE2960 #29AE35 #29A3AE
monochromatic
#4B1229 #7C1D45 #AE2960 #D2427E #DE739F
Accessibility & contrast
On white
6.39
#AE2960 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.29
#AE2960 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AE2960
6.39:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AE2960 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AE2960 | 1.00 | 6.39 | 3.29 | 6.39 |
| #FFFFFF | 6.39 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.29 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.39 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#474F61
Deuteranopia (green-blind)
#6B685D
Tritanopia (blue-blind)
#BD0F41
Achromatopsia (no color)
#5F5F5F
Design tokens & code
CSS
--color: #ae2960; /* rgb */ color: rgb(174, 41, 96); /* oklch */ color: oklch(50.8% 0.173 0.8);
Tailwind
colors: {
custom: {
50: '#cc708d',
500: '#ae2960',
950: '#000000',
},
}SCSS
$custom: #ae2960; $custom-light: #cc708d; $custom-dark: #000000;
JSON
{
"hex": "#ae2960",
"rgb": {
"r": 174,
"g": 41,
"b": 96
},
"hsl": {
"h": 335.188,
"s": 61.86,
"l": 42.157
},
"oklch": {
"l": 0.50804,
"c": 0.17348,
"h": 0.8
},
"luminance": 0.11429
}Semantic roles & 50–950 ramp
primary
#AE2960
secondary
#6DC5A1
accent
#E5A243
background
#FDF7F8
surface
#FAEDF0
border
#D3C8CB
text
#14080C
muted
#837B7D