#AE2948#AE2948

#AE2948 is a mid, vivid red. Relative luminance 0.111; OKLCH L 50.1% C 0.169 H 12.7°. Best body text is #FFFFFF at 6.54:1 contrast (WCAG AA passes).

Color values

HEX	#AE2948
RGB	rgb(174, 41, 72)
HSL	hsl(346, 62%, 42%)
HSV	hsv(346, 76%, 68%)
CMYK	cmyk(0%, 76.4%, 58.6%, 31.8%)
CIE-LAB	lab(39.67, 54.52, 14.96)
CIE-LCH	lch(39.67, 56.54, 15.34°)
OKLab	oklab(50.14% 0.1645 0.0371)
OKLCH	oklch(50.14% 0.169 12.7)
XYZ	xyz(19.4201, 11.0552, 7.2409)
Luminance	0.1105 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE2948 #29AE8F

analogous

#AE298B #AE2948 #AE4D29

triadic

#AE2948 #48AE29 #2948AE

tetradic

#AE2948 #8BAE29 #29AE8F #4D29AE

square

#AE2948 #8BAE29 #29AE8F #4D29AE

split-complementary

#AE2948 #29AE4D #298BAE

monochromatic

#4B121F #7C1D34 #AE2948 #D24263 #DE738C

Accessibility & contrast

On white

6.54

#AE2948 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.21

#AE2948 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE2948

6.54:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE2948	#FFFFFF	#000000	##FFFFFF
##AE2948	1.00	6.54	3.21	6.54
#FFFFFF	6.54	1.00	21.00	1.00
#000000	3.21	21.00	1.00	21.00
##FFFFFF	6.54	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4D4C48

Deuteranopia (green-blind)

#6F6745

Tritanopia (blue-blind)

#BF0036

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #ae2948;
/* rgb */ color: rgb(174, 41, 72);
/* oklch */ color: oklch(50.1% 0.169 12.7);

Tailwind

colors: {
  custom: {
    50: '#cd6f7a',
    500: '#ae2948',
    950: '#000000',
  },
}

SCSS

$custom: #ae2948;
$custom-light: #cd6f7a;
$custom-dark: #000000;

JSON

{
  "hex": "#ae2948",
  "rgb": {
    "r": 174,
    "g": 41,
    "b": 72
  },
  "hsl": {
    "h": 346.015,
    "s": 61.86,
    "l": 42.157
  },
  "oklch": {
    "l": 0.5014,
    "c": 0.16861,
    "h": 12.7
  },
  "luminance": 0.11052
}

Semantic roles & 50–950 ramp

primary

#AE2948

secondary

#6DC5B1

accent

#E5BF43

background

#FDF7F7

surface

#FAEDED

border

#D3C8C8

text

#150809

muted

#837B7B

Preview Lab

Preview with #AE2948

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →