#AE2937#AE2937
#AE2937 is a mid, vivid red. Relative luminance 0.109; OKLCH L 49.8% C 0.168 H 20.5°. Best body text is #FFFFFF at 6.62:1 contrast (WCAG AA passes).
Color values
| HEX | #AE2937 |
|---|---|
| RGB | rgb(174, 41, 55) |
| HSL | hsl(354, 62%, 42%) |
| HSV | hsv(354, 76%, 68%) |
| CMYK | cmyk(0%, 76.4%, 68.4%, 31.8%) |
| CIE-LAB | lab(39.35, 53.47, 25.21) |
| CIE-LCH | lch(39.35, 59.12, 25.24°) |
| OKLab | oklab(49.8% 0.1577 0.0591) |
| OKLCH | oklch(49.8% 0.168 20.5) |
| XYZ | xyz(18.9402, 10.8633, 4.7132) |
| Luminance | 0.1086 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Lipstick Red
#C0022F
ΔE00 3.63
Cardinal
#C41E3A
ΔE00 3.99
Brown
#A52A2A
ΔE00 4.08
Rouge
#AB1239
ΔE00 4.17
Rose Red
#BE013C
ΔE00 4.25
Dull Red
#BB3F3F
ΔE00 5.57
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AE2937 #29AEA0
analogous
#AE297A #AE2937 #AE5D29
triadic
#AE2937 #37AE29 #2937AE
tetradic
#AE2937 #7AAE29 #29AEA0 #5D29AE
square
#AE2937 #7AAE29 #29AEA0 #5D29AE
split-complementary
#AE2937 #29AE5D #297AAE
monochromatic
#4B1218 #7C1D27 #AE2937 #D24251 #DE737F
Accessibility & contrast
On white
6.62
#AE2937 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.17
#AE2937 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AE2937
6.62:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AE2937 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AE2937 | 1.00 | 6.62 | 3.17 | 6.62 |
| #FFFFFF | 6.62 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.17 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.62 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#504B36
Deuteranopia (green-blind)
#716733
Tritanopia (blue-blind)
#BF002F
Achromatopsia (no color)
#5D5D5D
Design tokens & code
CSS
--color: #ae2937; /* rgb */ color: rgb(174, 41, 55); /* oklch */ color: oklch(49.8% 0.168 20.5);
Tailwind
colors: {
custom: {
50: '#ce6e6d',
500: '#ae2937',
950: '#000000',
},
}SCSS
$custom: #ae2937; $custom-light: #ce6e6d; $custom-dark: #000000;
JSON
{
"hex": "#ae2937",
"rgb": {
"r": 174,
"g": 41,
"b": 55
},
"hsl": {
"h": 353.684,
"s": 61.86,
"l": 42.157
},
"oklch": {
"l": 0.49795,
"c": 0.16843,
"h": 20.5
},
"luminance": 0.1086
}Semantic roles & 50–950 ramp
primary
#AE2937
secondary
#6DC5BC
accent
#E5D443
background
#FDF7F6
surface
#FBEDEB
border
#D4C8C6
text
#150807
muted
#837B7A