#AE2774#AE2774

#AE2774 is a mid, vivid pink. Relative luminance 0.117; OKLCH L 51.4% C 0.184 H 350.9°. Best body text is #FFFFFF at 6.28:1 contrast (WCAG AA passes).

Color values

HEX	#AE2774
RGB	rgb(174, 39, 116)
HSL	hsl(326, 63%, 42%)
HSV	hsv(326, 78%, 68%)
CMYK	cmyk(0%, 77.6%, 33.3%, 31.8%)
CIE-LAB	lab(40.76, 59.23, -11.21)
CIE-LCH	lch(40.76, 60.28, 349.28°)
OKLab	oklab(51.36% 0.1814 -0.0291)
OKLCH	oklch(51.36% 0.184 350.9)
XYZ	xyz(21.3347, 11.7132, 17.6570)
Luminance	0.1171 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE2774 #27AE61

analogous

#A527AE #AE2774 #AE2731

triadic

#AE2774 #74AE27 #2774AE

tetradic

#AE2774 #AEA527 #27AE61 #2731AE

square

#AE2774 #AEA527 #27AE61 #2731AE

split-complementary

#AE2774 #31AE27 #27AEA5

monochromatic

#4A1131 #7C1C53 #AE2774 #D43E94 #DF70AF

Accessibility & contrast

On white

6.28

#AE2774 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.34

#AE2774 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE2774

6.28:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE2774	#FFFFFF	#000000	##FFFFFF
##AE2774	1.00	6.28	3.34	6.28
#FFFFFF	6.28	1.00	21.00	1.00
#000000	3.34	21.00	1.00	21.00
##FFFFFF	6.28	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3F5176

Deuteranopia (green-blind)

#666971

Tritanopia (blue-blind)

#BB1C4A

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #ae2774;
/* rgb */ color: rgb(174, 39, 116);
/* oklch */ color: oklch(51.4% 0.184 350.9);

Tailwind

colors: {
  custom: {
    50: '#cb6f9c',
    500: '#ae2774',
    950: '#000000',
  },
}

SCSS

$custom: #ae2774;
$custom-light: #cb6f9c;
$custom-dark: #000000;

JSON

{
  "hex": "#ae2774",
  "rgb": {
    "r": 174,
    "g": 39,
    "b": 116
  },
  "hsl": {
    "h": 325.778,
    "s": 63.38,
    "l": 41.765
  },
  "oklch": {
    "l": 0.51361,
    "c": 0.18376,
    "h": 350.9
  },
  "luminance": 0.11711
}

Semantic roles & 50–950 ramp

primary

#AE2774

secondary

#6BC692

accent

#E68841

background

#FDF7F9

surface

#FAEDF2

border

#D3C8CC

text

#14080E

muted

#837B7E

Preview Lab

Preview with #AE2774

Body copy rendered with the generated semantic roles for this colour.

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