#AE2747#AE2747
#AE2747 is a mid, vivid red. Relative luminance 0.109; OKLCH L 49.9% C 0.170 H 12.8°. Best body text is #FFFFFF at 6.60:1 contrast (WCAG AA passes).
Color values
| HEX | #AE2747 |
|---|---|
| RGB | rgb(174, 39, 71) |
| HSL | hsl(346, 63%, 42%) |
| HSV | hsv(346, 78%, 68%) |
| CMYK | cmyk(0%, 77.6%, 59.2%, 31.8%) |
| CIE-LAB | lab(39.42, 55.09, 15.26) |
| CIE-LCH | lch(39.42, 57.16, 15.48°) |
| OKLab | oklab(49.95% 0.1661 0.0378) |
| OKLCH | oklch(49.95% 0.17 12.8) |
| XYZ | xyz(19.3204, 10.9075, 7.0480) |
| Luminance | 0.1090 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 3.39
Raspberry (survey)
#B00149
ΔE00 3.82
Purplish Red
#B0054B
ΔE00 4.02
Rose Red
#BE013C
ΔE00 4.14
Ruby
#CA0147
ΔE00 4.92
Cranberry
#9E003A
ΔE00 5.39
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AE2747 #27AE8E
analogous
#AE278B #AE2747 #AE4B27
triadic
#AE2747 #47AE27 #2747AE
tetradic
#AE2747 #8BAE27 #27AE8E #4B27AE
square
#AE2747 #8BAE27 #27AE8E #4B27AE
split-complementary
#AE2747 #27AE4B #278BAE
monochromatic
#4A111E #7C1C33 #AE2747 #D43E62 #DF708B
Accessibility & contrast
On white
6.60
#AE2747 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.18
#AE2747 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AE2747
6.60:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AE2747 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AE2747 | 1.00 | 6.60 | 3.18 | 6.60 |
| #FFFFFF | 6.60 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.18 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.60 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4C4B47
Deuteranopia (green-blind)
#6F6743
Tritanopia (blue-blind)
#BF0035
Achromatopsia (no color)
#5D5D5D
Design tokens & code
CSS
--color: #ae2747; /* rgb */ color: rgb(174, 39, 71); /* oklch */ color: oklch(49.9% 0.170 12.8);
Tailwind
colors: {
custom: {
50: '#cd6e79',
500: '#ae2747',
950: '#000000',
},
}SCSS
$custom: #ae2747; $custom-light: #cd6e79; $custom-dark: #000000;
JSON
{
"hex": "#ae2747",
"rgb": {
"r": 174,
"g": 39,
"b": 71
},
"hsl": {
"h": 345.778,
"s": 63.38,
"l": 41.765
},
"oklch": {
"l": 0.49948,
"c": 0.17037,
"h": 12.8
},
"luminance": 0.10905
}Semantic roles & 50–950 ramp
primary
#AE2747
secondary
#6BC6B0
accent
#E6BF41
background
#FDF7F7
surface
#FBEDED
border
#D4C8C8
text
#150809
muted
#837B7B