#AE2743#AE2743
#AE2743 is a mid, vivid red. Relative luminance 0.109; OKLCH L 49.9% C 0.170 H 14.7°. Best body text is #FFFFFF at 6.62:1 contrast (WCAG AA passes).
Color values
| HEX | #AE2743 |
|---|---|
| RGB | rgb(174, 39, 67) |
| HSL | hsl(348, 63%, 42%) |
| HSV | hsv(348, 78%, 68%) |
| CMYK | cmyk(0%, 77.6%, 61.5%, 31.8%) |
| CIE-LAB | lab(39.34, 54.82, 17.68) |
| CIE-LCH | lch(39.34, 57.60, 17.87°) |
| OKLab | oklab(49.86% 0.1645 0.0432) |
| OKLCH | oklch(49.86% 0.17 14.7) |
| XYZ | xyz(19.1962, 10.8578, 6.3941) |
| Luminance | 0.1085 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 2.66
Rose Red
#BE013C
ΔE00 3.40
Raspberry (survey)
#B00149
ΔE00 4.81
Ruby
#CA0147
ΔE00 4.86
Purplish Red
#B0054B
ΔE00 5.09
Cranberry
#9E003A
ΔE00 5.63
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AE2743 #27AE92
analogous
#AE2786 #AE2743 #AE4F27
triadic
#AE2743 #43AE27 #2743AE
tetradic
#AE2743 #86AE27 #27AE92 #4F27AE
square
#AE2743 #86AE27 #27AE92 #4F27AE
split-complementary
#AE2743 #27AE4F #2786AE
monochromatic
#4A111C #7C1C30 #AE2743 #D43E5D #DF7087
Accessibility & contrast
On white
6.62
#AE2743 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.17
#AE2743 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AE2743
6.62:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AE2743 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AE2743 | 1.00 | 6.62 | 3.17 | 6.62 |
| #FFFFFF | 6.62 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.17 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.62 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4D4B43
Deuteranopia (green-blind)
#6F673F
Tritanopia (blue-blind)
#BF0033
Achromatopsia (no color)
#5D5D5D
Design tokens & code
CSS
--color: #ae2743; /* rgb */ color: rgb(174, 39, 67); /* oklch */ color: oklch(49.9% 0.170 14.7);
Tailwind
colors: {
custom: {
50: '#cd6e76',
500: '#ae2743',
950: '#000000',
},
}SCSS
$custom: #ae2743; $custom-light: #cd6e76; $custom-dark: #000000;
JSON
{
"hex": "#ae2743",
"rgb": {
"r": 174,
"g": 39,
"b": 67
},
"hsl": {
"h": 347.556,
"s": 63.38,
"l": 41.765
},
"oklch": {
"l": 0.49859,
"c": 0.17011,
"h": 14.7
},
"luminance": 0.10855
}Semantic roles & 50–950 ramp
primary
#AE2743
secondary
#6BC6B3
accent
#E6C441
background
#FDF7F7
surface
#FBEDED
border
#D4C8C8
text
#150808
muted
#837B7B