#AE2736#AE2736
#AE2736 is a mid, vivid red. Relative luminance 0.107; OKLCH L 49.6% C 0.170 H 20.5°. Best body text is #FFFFFF at 6.68:1 contrast (WCAG AA passes).
Color values
| HEX | #AE2736 |
|---|---|
| RGB | rgb(174, 39, 54) |
| HSL | hsl(353, 63%, 42%) |
| HSV | hsv(353, 78%, 68%) |
| CMYK | cmyk(0%, 77.6%, 69%, 31.8%) |
| CIE-LAB | lab(39.10, 54.06, 25.52) |
| CIE-LCH | lch(39.10, 59.79, 25.27°) |
| OKLab | oklab(49.61% 0.1594 0.0596) |
| OKLCH | oklch(49.61% 0.17 20.5) |
| XYZ | xyz(18.8490, 10.7189, 4.5658) |
| Luminance | 0.1072 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Lipstick Red
#C0022F
ΔE00 3.52
Brown
#A52A2A
ΔE00 4.01
Cardinal
#C41E3A
ΔE00 4.04
Rouge
#AB1239
ΔE00 4.05
Rose Red
#BE013C
ΔE00 4.19
Firebrick
#B22222
ΔE00 5.76
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AE2736 #27AE9F
analogous
#AE277A #AE2736 #AE5B27
triadic
#AE2736 #36AE27 #2736AE
tetradic
#AE2736 #7AAE27 #27AE9F #5B27AE
square
#AE2736 #7AAE27 #27AE9F #5B27AE
split-complementary
#AE2736 #27AE5B #277AAE
monochromatic
#4A1117 #7C1C26 #AE2736 #D43E4F #DF707D
Accessibility & contrast
On white
6.68
#AE2736 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.14
#AE2736 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AE2736
6.68:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AE2736 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AE2736 | 1.00 | 6.68 | 3.14 | 6.68 |
| #FFFFFF | 6.68 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.14 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.68 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4F4A35
Deuteranopia (green-blind)
#716632
Tritanopia (blue-blind)
#BF002E
Achromatopsia (no color)
#5C5C5C
Design tokens & code
CSS
--color: #ae2736; /* rgb */ color: rgb(174, 39, 54); /* oklch */ color: oklch(49.6% 0.170 20.5);
Tailwind
colors: {
custom: {
50: '#ce6e6d',
500: '#ae2736',
950: '#000000',
},
}SCSS
$custom: #ae2736; $custom-light: #ce6e6d; $custom-dark: #000000;
JSON
{
"hex": "#ae2736",
"rgb": {
"r": 174,
"g": 39,
"b": 54
},
"hsl": {
"h": 353.333,
"s": 63.38,
"l": 41.765
},
"oklch": {
"l": 0.49607,
"c": 0.17019,
"h": 20.5
},
"luminance": 0.10716
}Semantic roles & 50–950 ramp
primary
#AE2736
secondary
#6BC6BC
accent
#E6D441
background
#FDF7F6
surface
#FBEDEB
border
#D4C8C6
text
#150807
muted
#837B7A