#AE2729#AE2729

#AE2729 is a mid, vivid red. Relative luminance 0.106; OKLCH L 49.4% C 0.171 H 25.5°. Best body text is #FFFFFF at 6.73:1 contrast (WCAG AA passes).

Color values

HEX	#AE2729
RGB	rgb(174, 39, 41)
HSL	hsl(359, 63%, 42%)
HSV	hsv(359, 78%, 68%)
CMYK	cmyk(0%, 77.6%, 76.4%, 31.8%)
CIE-LAB	lab(38.92, 53.48, 33.18)
CIE-LCH	lch(38.92, 62.93, 31.82°)
OKLab	oklab(49.41% 0.1546 0.0738)
OKLCH	oklch(49.41% 0.171 25.5)
XYZ	xyz(18.5835, 10.6127, 3.1674)
Luminance	0.1061 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE2729 #27AEAC

analogous

#AE276D #AE2729 #AE6927

triadic

#AE2729 #29AE27 #2729AE

tetradic

#AE2729 #6DAE27 #27AEAC #6927AE

square

#AE2729 #6DAE27 #27AEAC #6927AE

split-complementary

#AE2729 #27AE69 #276DAE

monochromatic

#4A1111 #7C1C1D #AE2729 #D43E41 #DF7072

Accessibility & contrast

On white

6.73

#AE2729 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.12

#AE2729 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE2729

6.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE2729	#FFFFFF	#000000	##FFFFFF
##AE2729	1.00	6.73	3.12	6.73
#FFFFFF	6.73	1.00	21.00	1.00
#000000	3.12	21.00	1.00	21.00
##FFFFFF	6.73	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#514927

Deuteranopia (green-blind)

#726624

Tritanopia (blue-blind)

#C0002A

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #ae2729;
/* rgb */ color: rgb(174, 39, 41);
/* oklch */ color: oklch(49.4% 0.171 25.5);

Tailwind

colors: {
  custom: {
    50: '#cf6d63',
    500: '#ae2729',
    950: '#000000',
  },
}

SCSS

$custom: #ae2729;
$custom-light: #cf6d63;
$custom-dark: #000000;

JSON

{
  "hex": "#ae2729",
  "rgb": {
    "r": 174,
    "g": 39,
    "b": 41
  },
  "hsl": {
    "h": 359.111,
    "s": 63.38,
    "l": 41.765
  },
  "oklch": {
    "l": 0.49413,
    "c": 0.17134,
    "h": 25.5
  },
  "luminance": 0.1061
}

Semantic roles & 50–950 ramp

primary

#AE2729

secondary

#6BC6C5

accent

#E6E441

background

#FDF7F5

surface

#FBEDEA

border

#D4C8C6

text

#150805

muted

#837B79

Preview Lab

Preview with #AE2729

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →