#AE2728#AE2728

#AE2728 is a mid, vivid red. Relative luminance 0.106; OKLCH L 49.4% C 0.171 H 25.9°. Best body text is #FFFFFF at 6.73:1 contrast (WCAG AA passes).

Color values

HEX	#AE2728
RGB	rgb(174, 39, 40)
HSL	hsl(360, 63%, 42%)
HSV	hsv(360, 78%, 68%)
CMYK	cmyk(0%, 77.6%, 77%, 31.8%)
CIE-LAB	lab(38.91, 53.44, 33.75)
CIE-LCH	lch(38.91, 63.20, 32.28°)
OKLab	oklab(49.4% 0.1543 0.0748)
OKLCH	oklch(49.4% 0.171 25.9)
XYZ	xyz(18.5663, 10.6058, 3.0766)
Luminance	0.1060 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE2728 #27AEAD

analogous

#AE276B #AE2728 #AE6A27

triadic

#AE2728 #28AE27 #2728AE

tetradic

#AE2728 #6BAE27 #27AEAD #6A27AE

square

#AE2728 #6BAE27 #27AEAD #6A27AE

split-complementary

#AE2728 #27AE6A #276BAE

monochromatic

#4A1111 #7C1C1D #AE2728 #D43E3F #DF7071

Accessibility & contrast

On white

6.73

#AE2728 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.12

#AE2728 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE2728

6.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE2728	#FFFFFF	#000000	##FFFFFF
##AE2728	1.00	6.73	3.12	6.73
#FFFFFF	6.73	1.00	21.00	1.00
#000000	3.12	21.00	1.00	21.00
##FFFFFF	6.73	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#514926

Deuteranopia (green-blind)

#726623

Tritanopia (blue-blind)

#C00029

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #ae2728;
/* rgb */ color: rgb(174, 39, 40);
/* oklch */ color: oklch(49.4% 0.171 25.9);

Tailwind

colors: {
  custom: {
    50: '#cf6d62',
    500: '#ae2728',
    950: '#000000',
  },
}

SCSS

$custom: #ae2728;
$custom-light: #cf6d62;
$custom-dark: #000000;

JSON

{
  "hex": "#ae2728",
  "rgb": {
    "r": 174,
    "g": 39,
    "b": 40
  },
  "hsl": {
    "h": 359.556,
    "s": 63.38,
    "l": 41.765
  },
  "oklch": {
    "l": 0.494,
    "c": 0.17146,
    "h": 25.9
  },
  "luminance": 0.10603
}

Semantic roles & 50–950 ramp

primary

#AE2728

secondary

#6BC6C5

accent

#E6E541

background

#FDF7F5

surface

#FBEDEA

border

#D4C8C6

text

#160805

muted

#847B79

Preview Lab

Preview with #AE2728

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →